Skip to Content
Follow the post election debate

Navigate the post election noise with Savanta Politics

Election years turn up the dial on regular political discourse and among all the slogans, debates, rhetoric and hot takes, it can be challenging to discern what is really going on or get your voice heard.

Learn more
Latest thinking: Dupe products

What are they and why should a brand care?

How do you develop a strong sense of brand in the face of growing dupe culture...

Learn More
Introducing: YourVue

Personalised surveys - flexible by design

Providing on demand panel management survey platforms tailored for your business...

Learn More
Introducing: TrendVue

Your AI-powered trend navigator

Discover how TrendVue can revolutionise your approach to understanding trends...

Learn More

Elections 2024

Dupe products

YourVue

TrendVue

Make Better Decisions.

Savanta is a data, market research and advisory company. We inform and inspire our clients through powerful data, empowering technology and high-impact consulting.

Inspiring
Agencies & consultancies

From agencies to the consultancy world, we help you differentiate your offering, perfect your pitches, win more business, and grow your and your clients' brands.

Learn More
Inspiring
B2B brands

With a myriad of partners and suppliers we ensure you create products, services and campaigns that truly propel business growth.

Learn more
Inspiring
Consumer brands

Helping you navigate consumer needs, behaviours and attitudes to optimise the marketing mix and ensure your brand is set up for success in an ever-changing world.

Learn more
Inspiring
Public & third sector

Whether it’s the general public, policy makers or key stakeholders, we inform policy decision making and communication strategies to deepen the understanding of your target audiences.

Learn more

Services & products

Research & consulting

Illuminating your world with smart techniques, sector expertise, intelligent mindsets and business acumen.

Learn more
Audience & panels

Providing you with simple access to a global market audience, with unrivalled costs and speed.

Learn more
Data collection & analytics

Delivering a full range of fieldwork data collection and analysis services to fit your needs.

Learn more
Products & technology

Delivering instant intelligence about your market, brand and customers.

Learn more

Brands we work with

Case studies

View all

Royal London:Building workplace pension strategies

Learn More

Evaluating the impact of a video platform partnership

Learn More

Powering Growth with BrandVueidentifying key drivers of success

Our client is a premium Bistro-style restaurant chain. Using BrandVue data, they wanted to identify the key drivers of demand for their brand versus competitors and highlight opportunity areas for future growth.

Learn More

Connecting sales data to BrandVue Eating Out metricsStrategy Research

Our client, a high-street quick service restaurant, wanted to establish a link between sales data and BrandVue metrics to see which correlation was the strongest, to know which levers to pull to drive growth.

Learn More

Measuring brand reputation

Learn More

Optimising product design for a motor and home insurance companyUK home and car insurer

Learn More

Campaign effectiveness for a BNPL proposition

Learn More

Optimising Investment Communications with Professionals

Our client specialises in financial advice and offers insurance and investment products for doctors, dentists, and teachers. The client wanted to build on previous research to test whether their reports and policies were engaging and fit for purpose, (i.e., outline the objectives of the business). In addition to this, they wanted to gauge current and potential investors’ knowledge levels on risk and sustainable investing, and how this impacts their decisions around investing.

Learn More

Brand essence tracker

Learn More

Access to CashUK Business and Retail Banking Provider

Learn More

BrandVue

Our BrandVue tool places brand market research insights at your fingertips. It captures data across critical marketing and company performance.

Learn More

MarketVue

MarketVue gives financial services brands detailed insights into the behaviours, perceptions and experiences of business customers.

Learn more

MillionaireVue

MillionaireVue helps luxury brands and wealth managers overcome the common issues they face when researching their target customers.

Learn more

Omnibus trackers

From consumers to businesses to parliamentarians, our range of omnibus surveys and trackers will enable you to better understand your audiences.

Learn more

Parliamentary panels

Get insight directly from Members of the House of Commons to understand their views of on your reputation, policy positioning and engagement activities.

Learn more

Savanta Essentials

Savanta Essentials is a modular suite of research products offering a low cost, high value alternative to traditional research and insights.

Learn more

Savanta Business Essentials

Providing a modular suite of research products offering a low cost, high value alternative to traditional business research and insights.

Learn more

Featured Report
Grocery Eye Q2 2024
Dive into the evolution of the free-from category and the rise of functional foods. Discover how these trends shape food and drinks purchase decisions and explore the growing interest in immunity and gut health products. Download the full report here, today.
Learn More
Consumer Compass Europe Q2 2024
Consumer confidence across Europe in Q2: Delicately poised Our latest quarterly report explores how the events of early 2024 across Europe have impacted on consumer confidence. There are three broad themes we think are especially relevant to brand owners from our Q2 report:

Learn More
Sports Sponsorship: ensuring it works for your brand
This year is poised to be a golden one for brands seeking to amplify their visibility through sport sponsorships.
Learn More
The future of Gen Z: beyond our boundaries
Our final instalment in our eBook series, The future of Gen Z, is here at last - and it's an out of this world finale at that. Get ready to unpack the possibilities of interstellar tourism, technology in the medical field, and Generation Z's rejection of outdated societal norms.
Learn More
The UK’s Most Loved Charity Brands 2024
2024's most cherished charity is not just touching lives, but seeking cures. Consumers resonate with this charity's commitment to 'cellular' breakthroughs, and culture of care that envelopes both patients & patrons. How can other charities nurture a similar bond with their communities?
Learn More
The UK’s Most Loved Retail Brands 2024
2024's most loved brand is not only front-of-mind, but at your front door with next-day-delivery. It's success comes as no surprise, attributed to its exceptional 'prime' service, hassle-free customer experience, and agile adaptation to emerging trends. But, who are the rising competition, and what can they do to close the gap?
Learn More
Youth Changemakers: new wave activism
Our latest eBook, 'Youth Changemakers: New Wave Activism' has arrived - and it's a definitive guide to understanding Generation Z's unique approach to making a difference, exploring new forms of activism, and hearing real-world success stories.
Learn More
Business Confidence Northern Ireland Q1 2024
Savanta's MarketVue Business Confidence Index for NI increased this quarter, from 34 in Q4 2023 to 37 in Q1 2024.
Learn More
Savanta Gender Pay Gap Report 2023
Savanta’s latest Gender Pay Gap report shows meaningful progress since last year – with higher female representation in our top quartile earners and an overall reduction in our Gender Pay Gap of 6 percentage points.

However, despite this progress, there remains an imbalance at the top of our organisation that is driving a gender pay gap. This report outlines the actions we are taking to address that gap, from supporting senior female career pathways to creating a flexible workplace.
Learn More
UK Grocery Eye Q1 2024 report
Available to read and download - the 2024 Q1 Grocery Eye report. Discover the role of healthy eating in a cost of living crisis context and how it shapes food and drinks purchase decisions. Explore health cues and who they matter to. Download the full report here, today.
Learn More

Knowledge centre

View all
Explore

Get in touch

If you’d like to speak with one of our experts right now, please call: +44 (0) 20 7632 3434