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Parliamentary Panels

Understanding the ever-evolving political landscape is key to your reputation, policy positioning and engagement activities. Our regular surveys equip you with the insights needed to understand the views of parliamentarians in Westminster, the devolved nations and Brussels.

Our approach

Our analysis identifies the drivers of parliamentarians' perceptions, helping you devise strategies that will maximise impact.

We’ve been running our parliamentary and political panels for nearly 20 years, during which time we’ve honed our industry-leading suite.

It’s all about providing real value by placing data into proper context and forming evidenced-based recommendations.

MPs Panel

Get insight directly from Members of the House of Commons to understand their views on your reputation, policy positioning and engagement activities. Our monthly survey will equip you with the MP know-how you need.

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EU Influencers

Understand the views of Members of the European Parliament and Brussels’ opinion leaders with our bi-annual panel survey giving you the insights needed to inform reputation, policy positioning and engagement activities.

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Councillors Panel

Whether you need to know the views of councillors in Sheffield or Southampton – or a nationwide view – our ad-hoc surveys provide an understanding of the views of councillors, focusing on parties, regions or council types.

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Devolved Parliaments Panel

The devolved powers see policies through different lenses. Understand the views of Members of Scottish Parliament (MSPs), Members of the Senedd (MS) and Members of the Legislative Assembly (MLAs) with our bi-annual surveys.

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Peers Panel

Accessing the views of members of the House of Lords need not cost you a title. Our bi-annual survey will equip you with the insights needed from peers to inform reputation, policy positioning and engagement activities.

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Research benefits

Inform your decision-making:

Build your reputation, communications, and public policy strategies. Our deep understanding of conducting research with parliamentarians and our broad political knowledge produces meaningful insights to inform your activities.

Track perception and impact over time:

Assess the impact of your work by using the regularity of our panel to track perceptions of parliamentarians over time.

Understand your core audience:

Use core group analysis to understand the perceptions of the parliamentarians of greatest interest to you and compare them to the wider parliaments.

Explore perceptions in depth:

Qualitative in-depth interviews allow you to perform a deep-dive on the data, explore reasons for perceptions and gather parliamentarian-led recommendations for action.

01

Design:

Working collaboratively, we’ll design questions that will give you the insights you need to inform your decision-making and strategic development.

02

Fieldwork:

Our panel captures a robust sample of parliamentarians, representative by factors such as party and region.

03

Data:

Data tables visualise the results to each question, showing key demographics including party, region, marginality, new or returning.

04

Reporting:

We’ll produce a full report – complete with recommendations – visually displaying the results and highlighting key insights and differences across sub-groups.

05

Present:

As an optional extra, we can present the results to your internal team(s) and facilitate a discussion on the implications of the results for your organisation.

Latest reports
Parliamentary Panels Calendar 2024
We’ve been running our parliamentary and political panels for nearly 20 years, during which time we’ve honed our industry-leading suite. Identifying the drivers of parliamentarians' perceptions, our panels enable businesses in the public sector to devise strategies that will maximise impact.
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Sustainability Segmentation: how marketers can turn good intentions into green buying behaviours
Our latest report helps brands overcome the many roadblocks to a sustainable future - through the power of audience insight. As the impacts of climate change grow more extreme, we all know the imperative for sustainable behaviours to be adopted across society, particularly when it comes to consumer choices
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Get in touch

If you’d like to speak with one of our experts right now, please call: +44 (0) 20 7632 3434