API development

Do more with your data

Do more with your data. It’s not the data you collect, it’s what you do with it that counts. Our API will help you pull metrics from Savanta dashboards into your own reporting systems.

Our approach

The AllVue API is a data feed that is always on and accessible. You can access data in CSV format to be used in broader applications or fed into a data warehouse.

Our API has been developed in two forms:

Our Survey Response API gives you daily respondent level data – perfect for adding into a data warehouse, pairing with other data sets, and running your own analysis on the imported data set. While all the time you can view calculated metrics in your Savanta dashboards.
Our Calculated Metric API gives you pre-calculated and weighted results - as per your reports or dashboards. This API is used to accurately report the calculated, weighted data from our AllVue platform with other KPIs in your internal systems.

Our APIs have different benefits; pick the one that best fits your needs. Our APIs are designed to be accessed from a programme or service, so rather than user login details, all requests are sent with an API Key.

Our Savanta Data Open API 3 specification may be useful in generating code to call these APIs or integrating with other tools. Find out more about our API development.

Access the API

Once you have an account with us, we will issue you a key that you can use as a bearer token in your requests.

Receive daily updates

The data in the API is updated each day. Depending on the average type you are looking at in the Calculated Metric API, you may not see the most recent week, month, quarter, or year until the period is complete.

Apply your own filters

Currently the data cannot be filtered, which means you can apply your own filters to metrics, by using the Survey Response API and recreating the metrics that would be in your reports.

Fair use

We have no strict rate limit on the API, but we do have a fair use policy – our servers are robust, but if you are looking to use large data sets, we recommend you store data in you own database to avoid repeat pulling of data sets.

Research benefits

Each of our APIs provide a range of benefits depending on your needs:

Accurately report data

Our Calculated Metric API will accurately report the calculated, weighted data you see in our AllVue platform with other KPIs you have from suppliers in your internal systems.

Pull metrics from dashboards

Our Calculated Metric API allows you to pull metrics into your own reporting system. For example, you can measure the effectiveness of offline marketing efforts with metrics that measure if campaigns have had the impact you expected.

Provide data at an individual level

Our Survey Response API provides all the data, by individual respondents, from a survey and metadata to interpret the responses. It does not return results for calculated metrics seen in Savanta dashboards.

Create custom aggregations

Our Survey Response API is invaluable for custom results aggregation; combining raw data from our surveys with your own data sources to produce enriched analytics. It can also be used to present survey data in business information solutions or to interrogate survey responses.

Other research methods

Technology

Platforms

API development

Data analysis and visualisation

Audience expertise

B2B

Engage with decision makers. Key to the success of business to business (B2B) engagement is high quality target audience research.

Consumer

High quality data is at the heart of great decision making. We ensure you’re researching the consumer market in a way that’s on-brand and engaging.

HNWI

Considering their spend and potential, the High-net-worth individuals (HNWIs) audience is vital to understand for luxury, high-end brands. Access precious insights into this small but diverse group.

MPs

From Westminster to Brussels understanding the ever-evolving political landscape is key to your reputation, policy positioning and engagement activities.

Higher education

From applicants to students and graduates and an unsurpassed youth and student research panel,
we provide target audience research for further and higher education specialist audiences.

Youth

It’s easy to homogenise the youth of today. Diverse, culturally aware and tech savvy, we help you expose the diverse interests and opinions of the younger generation.

Case Studies

Brand measurement

Our client is a provider of a healthcare financial technology. They work with over 500,000 healthcare providers, records 2.5 billion transactions annually, has over 530 integrations with leading software systems, and has over 20 years of experience servicing the healthcare industry.

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Brand stretch for global pain brands

Brand led new product development for equity and cross category growth.

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Brand health measurement

Our client is a national leader in the fight against cancer, supported by over 1.5 million volunteers. They have invested over $5 billion in research since 1946, leading to major advancements in treatment and prevention. It provides vital patient support, including transportation, free lodging, and a 24/7 helpline. Our client educates millions on cancer prevention and early detection through public health campaigns and collaborates globally to address disparities and promote cancer awareness.

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Thought leadership

Our client is the world leader in serving science, and a Fortune 100 enterprise with annual revenue of approximately $40 billion.

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Data-driven Communications

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Pricing & claims strategy

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Oral healthcare Path-to-PurchasePath-to-Purchase

Understanding path to purchase to inform channel and marketing strategies.

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Royal London:Building workplace pension strategies

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Evaluating the impact of a video platform partnership

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Powering Growth with BrandVueidentifying key drivers of success

Our client is a premium Bistro-style restaurant chain. Using BrandVue data, they wanted to identify the key drivers of demand for their brand versus competitors and highlight opportunity areas for future growth.

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Featured Report

Results Day 2024: Clearing comms round-up

In 2024, the landscape of university admissions continued to evolve, reflecting the challenges and opportunities presented by a post-pandemic world. This year's Clearing process saw universities placing a strong emphasis on empathetic and supportive communication, recognising the heightened pressures that prospective students face. Our report delves into the strategies universities employed to navigate this competitive environment.

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BrandVue: market intelligence & brand growth tool

BrandVue is your market intelligence and brand growth tool, providing valuable, sector specific metrics, delivered through a best-in-class dashboard so you can evaluate yesterday, and plan for tomorrow.

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Business Confidence Northern Ireland Q2 2024

Savanta's MarketVue Business Confidence Index for NI increased significantly this quarter, from 37 in Q1 2024 to 46 in Q2 2024.

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Grocery Eye Q2 2024

The 2024 Q2 Grocery Eye report is available to read and download. Keep track of UK dietary requirements and discover how they shape food and drinks purchase decisions. Explore new dietary trends and categories and who they matter to. Download the full report here, today.

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Consumer Compass Europe Q2 2024

Consumer confidence across Europe in Q2: Delicately poised Our latest quarterly report explores how the events of early 2024 across Europe have impacted on consumer confidence. There are three broad themes we think are especially relevant to brand owners from our Q2 report:

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Sports Sponsorship: ensuring it works for your brand

This year is poised to be a golden one for brands seeking to amplify their visibility through sport sponsorships.

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The future of Gen Z: beyond our boundaries

Our final instalment in our eBook series, The future of Gen Z, is here at last - and it's an out of this world finale at that. Get ready to unpack the possibilities of interstellar tourism, technology in the medical field, and Generation Z's rejection of outdated societal norms.

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The UK’s Most Loved Charity Brands 2024

2024's most cherished charity is not just touching lives, but seeking cures. Consumers resonate with this charity's commitment to 'cellular' breakthroughs, and culture of care that envelopes both patients & patrons. How can other charities nurture a similar bond with their communities?

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The UK’s Most Loved Retail Brands 2024

2024's most loved brand is not only front-of-mind, but at your front door with next-day-delivery. It's success comes as no surprise, attributed to its exceptional 'prime' service, hassle-free customer experience, and agile adaptation to emerging trends. But, who are the rising competition, and what can they do to close the gap?

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Youth Changemakers: new wave activism

Our latest eBook, 'Youth Changemakers: New Wave Activism' has arrived - and it's a definitive guide to understanding Generation Z's unique approach to making a difference, exploring new forms of activism, and hearing real-world success stories.

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Get in touch

If you’d like to speak with one of our experts right now, please call: +44 (0) 20 7632 3434

API development

Do more with your data

Our approach