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Savanta is a data, market research and advisory company. We inform and inspire our clients through powerful data, empowering technology, and high-impact consulting.

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Agencies & consultancies

From agencies to the consultancy world, we help you differentiate your offering, perfect your pitches, win more business, and grow yours and your clients brands.

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B2B brands

With a myriad of partners and suppliers we ensure you create products, services and campaigns that truly propel business growth.

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Consumer brands

Helping you navigate consumer needs, behaviors and attitudes to optimize the marketing mix and ensure your brand is set up for success in an ever-changing world.

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Public affairs

Whether it’s the general public, policy makers or key stakeholders, we inform policy decision making and communication strategies to deepen the understanding of your target audiences.

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Services & products

Research & consulting

Illuminating your world with smart techniques, sector expertise, intelligent mindsets and business acumen.

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Audience & panels

Providing you with simple access to a global market audience, with unrivalled costs and speed.

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Data collection & analytics

Delivering a full range of fieldwork data collection and analysis services to fit your needs.

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Products & technology

Delivering instant intelligence about your market, brand and customers.

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Case studies

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Mid-Corporate Insurance ResearchUnderstanding the customer-broker-insurer relationship

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Using Eco Segments to develop financial services / products

As the government aims to achieve Net Zero carbon emissions, our client wanted to gauge consumer sentiment towards energy efficiency in housing. By establishing interest in green financial products and services and the factors influencing them, the client aimed to develop green products and services to meet consumer needs in the face of climate change, the rising energy costs and cost of living, and government legislation.

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Using Eco Segments to develop financial services / products

As the government aims to achieve Net Zero carbon emissions, our client wanted to gauge consumer sentiment towards energy efficiency in housing. By establishing interest in green financial products and services and the factors influencing them, the client aimed to develop green products and services to meet consumer needs in the face of climate change, the rising energy costs and cost of living, and government legislation.

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Exploring adviser understanding

Our client needed to explore whether advisers understood new FCA rules and check adviser satisfaction with their proposition.

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Defining the optimal digital-only Business Banking propositionOnline quant research using implicit conjoint modelling

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Optimising Investment Communications with Professionals

Our client specializes in financial advice and offers insurance and investment products for doctors, dentists, and teachers. The client wanted to build on previous research to test whether their reports and policies were engaging and fit for purpose, (i.e., outline the objectives of the business). In addition to this, they wanted to gauge current and potential investors’ knowledge levels on risk and sustainable investing, and how this impacts their decisions around investing.

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Access to CashUK Business and Retail Banking Provider

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Nuffield HealthBuilding advanced tracking and an ecosystem of data and insight to take action

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GWRCovering core touchpoints through an ‘always-on’ programme

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British Gas

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Digital Ad Performance Research (DAP)

Digital advertising performance testing will tell you how to achieve a better return on your investment.

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BrandVue Eating Out

Our BrandVue tool places brand market research insights at your fingertips. It captures data across critical marketing and company performance.

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MillionaireVue

MillionaireVue helps luxury brands and wealth managers overcome the common issues they face when researching their target customers.

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Savanta Essentials

Savanta Essentials is a modular suite of research products offering a low cost, high value alternative to traditional research and insights.

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Featured report
37 Questions: answered
At Savanta, we believe clarity is key, and highly value our clients' understanding of our processes. In a crowded market where online sample providers vary in experience and credentials, picking the right panel can be a bit of a puzzle: it takes time and effort to sort through it all.
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Harnessing the power of humanity
In an age of AI, our attention is turning towards human intricacies more than ever before. Human qualities like empathy and judgement will remain unparalleled, and the future of work will be revolutionised by Gen Z's emphasis on gaining a greater quality of life. What does this mean for the future? Download the eBook to read the full story.
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Navigating the path to a greener future: a financial services sustainability report
A financial services sustainability series report.

Download the full free report today and explore how to succeed when it comes to sustainability.

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From Digital Natives to AI Pioneers
How will the AI revolution shape the future of Gen Z and impact their careers, personal lives, and the way they interact with brands? Download our eBook to find out!
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The UK’s Most Loved Financial Services Brands 2023
This year's #1 brand finds its way into consumers' daily lives, in a seamless - and often unnoticeable - way. The subconscious top-of-mind presence that results from this undeniably contributes to its continued success. But is this a consequence of the ubiquitous nature of payment platforms or is there a deeper, more intrinsic factor at play?
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Consumer Compass Q3 2023
We've been tracking the mood of the nation since 2019 to uncover the spending habits, attitudes and behaviours of consumers across Europe.
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Brands in the metaverse: sizing up the opportunity
Our latest global study is is founded on the responses of more than 7,000 consumers across the US, UK, and Europe, and dives into the world of opportunities available for brands to get involved in the metaverse.
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Grocery Eye Q3: from price-focused to sustainability-driven
Available to read and download - the 2023 Q3 Grocery Eye report. Discover how grocery shoppers are reprioritising their shopping habits and shifting their focus from prices to sustainability. Is this a universal trend or do individual preferences play a role? Download the full report here, today.
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America's Most Loved Eating Out Brands 2023
Welcome to BrandVue's Most Loved Eating Out Brands 2023 - a look at the most adored and embraced dining brands across the US. 
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Global Gaming Report 2023
Our latest study is informed by the opinions of 12,000+ adults across seven core markets: Canada, France, Germany, Netherlands, Spain, UK and USA.

Discover the trends and opportunities in the gaming industry today, with our brand-new Gaming Report.
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If you’d like to speak with one of our market research experts right now, please call: +1 (917) 768-2710