How do high net worth individuals (HNWIs), high income earners (HIE), and affluent people act, feel, think, and prioritize? With target audience market research projects ranging from financial services, to travel, jewelry, fashion, and beauty, we’ll help you understand the broader context of these consumers’ lives.
In many instances, these are the early adopters. The ones who experiment with the latest products and services first. The ones adopting new behaviors a few years ahead of time. The ones you need in your client base!