State of the Youth Nation
Embed Gen Z insight into your organisation to make smarter, more confident decisions. We make is easy for you and your team to keep plugged into youth trends. We will immerse you in youth culture, so that you never miss the big moments in Gen Z’s lives.
The dashboard is the most comprehensive source of 16-24 trend data on the market. We've been tracking 16-24s since 2015, with 700+ questions that uncover what young people care about, where they're headed and their digital worlds.
Get instant access to:
1) 16-24s trend data - dig into trends, filter and compare by demographic variables and see how Gen Z opinions, behaviours and attitudes have changed over time
2) Insight webinars & reports - every fortnight we share the latest data-driven trends in our Spotlight reports and release a new webinar every month
3) Pitch your own Gen Z questions - pitch your own questions to our panel in every wave