This is more than the start of our new youth division. It follows our acquisition of YouthSight – leaders in Gen Z research and owners of the UK’s largest youth research panel.
Our new youth research team (headed up by Josephine Hansom, formerly of YouthSight), allows us to bring clients expertise from a team that has been specialising in youth research and tracking Gen Z trend data for more than 15 years.
Therefore to celebrate the occasion, we’re hosting an evening filled with drinks, nibbles, networking, and the freshest Gen Z and Gen Alpha insights that’ll truly immerse you in youth culture.
And with less than one week to go until our launch, the event is fully subscribed with a lengthy waitlist – it’s fantastic to know that so many of our clients are as excited about the launch as we are! And if you were lucky enough to book a space at this event, we cannot wait to see you there!
Here’s an overview of what to expect from the evening:
Event agenda – Thursday 17th November 2022:
- 5:15pm – 6:00pm: welcome drinks
- 6:00pm – 7:00pm: presentations
- The power of personalisation: reimagining personal data for the internet age (a case study with the BBC)
- If Millennials are old, Gen Z are young, what do we know about Gen Alpha?
- A radical voice for mental health: creating a blueprint for change alongside young people
- 7:00pm: celebrations! Food, drinks and networking ’til late..
If you missed out on a ticket to this event, please join our waiting via the link below and we’ll email you if a space becomes available. By signing up, we will also send you a copy of our launch pack, which will have bonus insights included.
Find out more
Follow us for updates on future youth events, webinars and insights!
Our youth researchers will help you remove the guesswork from your under-30s marketing, empowering you to make better decisions. We steer brands to success by maximising their relationships with younger generations and tackling the toughest youth marketing challenges. We fuse our youth expertise with our extensive Gen Z trend data, so you never start from zero.