Property & Construction Research

Author:
Caroline Hawkings, SVP

Property & construction has a profound impact on society, landscapes, communities and people. It means projects often involve a vast network of stakeholders and audiences.

There are requirements for strict adherence to government regulations whilst managing multiple stakeholders, collaborating with suppliers and planning authorities, and delighting the end-user. With such a wide-reaching influence and impact, there is a constant pressure to adapt, innovate and seek out environmentally friendly, sustainable solutions to strategic and everyday challenges. So it’s crucial any information and insights fit seamlessly within this complex landscape and contribute to tactical daily decision making as well as longer-term goals.


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How we help clients

Enhance experiences across the customer journey

Customer strategies

Prioritise strategies that will improve the overall customer journey from initial exploration and discovery through to purchase amongst your core target audiences. Identify current pain points and barriers as well as the key drivers of delight and give your customers a voice to feed back on their experiences.

Develop compelling thought leadership for PR

Marketing effectivenes

Discover compelling insights for thought leadership, using research to uncover unique points of view about the most relevant topics in your sector. Work closely with our integrated research, design and delivery teams to create professionally designed reports, films or animations that draw attention.

Launch successful products & propositions

Proposition and innovation testing

Ensure that your offer and products align with user expectations to improve overall satisfaction and sales. Whether it’s a review of your whole proposition, or a deeper look at a specific product area, we design studies that integrate multiple sources of insight to help you develop, refine and build winning products and ranges.

Engage with all your audiences

Employee and stakeholder engagement

Critical for projects that affect multiple stakeholders is the ability to engage with all of your core audiences. Bring them along on the journey and ensure all their views are taken into account when developing, refining or evolving your offer. We work with you to ensure all surveys and interviews are appropriate for each of your specific audiences.

The Savanta team were a pleasure to work with on this project: creative, collaborative and enthusiastic. The deliverables were excellent – both in their ease of understanding but also the quality of analysis and presentation and therefore the usability by the business. The findings continue to be used which is the ultimate testament – it’s not ‘one and done and left on the shelf’ this remains current and live and is being used."
Insight Manager, NHBC

Showcase

Introducing BrandVue: Your daily source for insight

Based on a continuous survey of tens-of-thousands of members of your target market and covering all key competitors, the BrandVue dashboard is a highly reliable, user-friendly window on how customers perceive brands in your sector and rate their experiences with them.

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