Advanced programming

Complete research design to capture quality data.

Research projects are like human beings – they come in all shapes and sizes. We don’t believe in “one size fits all”. Our advanced online data collection can be customised to suit your research project needs. Consider it made-to-measure.

Our Approach

Complex aims? No problem! From custom builds to seamless integrations, our experience of delivering complex respondent-focused tools make us ideally suited to guide you through the process.

Rome may not have been built in a day, but our construction is pretty speedy! Our architects use advanced programming to build a solution that achieves even the most complicated goals. With no boundaries to our system capabilities, we put the research first. Which leaves you to relax. When in Rome!

How it works

Smart survey design and scripting technology to power your decision making with quality data. Our set-up process ensures your data collection and analysis delivers:

Reflect your corporate brand identity. Deliver deeper, more engaging experiences for your respondents. Control the look and feel of your survey with our wealth of smart tool integrations. Our in-house market research survey scripting platform delivers your exact specifications cost-effectively.

Our round the clock support, will help you to get the most out of your project, increasing the response rate and minimising drop-out.

Flexibility is vital for better decision making. We can script across third-party platforms and handle any translation needs, ensuring your project runs smoothly whatever the technical requirements.

Research Benefits

Data tailored to insight objectives

Mobile-driven online experiences with a look and feel that truly represents your company brand. Build in a huge range of smart tools to get you what you need – first time, every time.

Audience access research services

Unrivalled cost, speed and ease of access to your target market through a single point of contact with our sample solutions. Reaching over 100m consumers and business decision-makers in over 95 countries, you are connected to a truly global audience.

Data visualisation and analytics tools

From fully bespoke visualisations to complex statistical analysis – fresh insights and the best new opportunities are revealed through our data visualisation and analytics tools.

Research Methods

Creative development & testing

Campaign evaluation

Content testing

Digital Ad Performance (DAP)

Media strategy

Message & campaign development

Case Studies

View All

Days of our Lives

Identify content that both enhances a channel brand, but also ensures that the channel fulfils the audience need states and connects with viewers.

Lorem Ispum

Days of our Lives

Identify content that both enhances a channel brand, but also ensures that the channel fulfils the audience need states and connects with viewers.

Lorem Ispum

“The biometric research allowed us to go beyond scene-by-scene engagement to truly uncover key differences in relevancy and effectiveness of the two films to measure emotional connection and deeper engagement. We were delighted to be a partner in this UK “first” in advertising research.”

Volvo Georgina Williams, Head of Marketing

“Savanta were a joy to work with on an important evaluation project for one of our sponsorship properties. Through a clear and compelling debrief, they demonstrated how the partnership was working to drive improvements in brand perceptions. Most importantly, they were able to separate this impact from an above-the-line campaign which was running at the same time. This use of campaign optimiser (to understand the contribution of the different media channels) was a real eye-opener for us. Now we had evidence on how these creative campaigns - aimed at hard-to-reach audiences - were working (and working well). This has ensured the debrief has a life beyond the original partnership. The team worked hard to suggest recommendations for how we improve the partnership for next year – and some of these ideas are already being worked on. Overall, it was a great piece of work, which has had real impact in the business – thank you.”

EE Dan Hayes

Featured Report

Consumer confidence across Europe – are we turning the corner?

Our latest consumer compass report tracks confidence across markets on a quarterly basis throughout the year, with the latest wave offering insight into the first three months of 2024. We have uncovered three key themes emerging from the Q1 data which will help brands plan for the needs of consumers throughout 2024 and beyond

Learn More

Why should a brand care about dupes?

Knowing how to navigate dupe culture is becoming more crucial than ever. Dupes aren’t going anywhere. Whether it’s fashion house repurposing each others styles, or 2000’s fashion magazines showing you how you can get Kate Moss’s Glastonbury look for less, dupes have always had a place.

Learn More

The future of Gen Z: world in a click

Our third instalment in our eBook series is here - and it's going to elevate your perspective on AI to new heights.

Learn More

Business deposits: do NI businesses behave differently to their GB counterparts?

In Q4 2023, we asked NI businesses with a turnover of up to £1billion: ‘what effect has recent increases in interest rates had on your usage of business savings accounts over the past year?’ We explore how businesses in Northern Ireland can leverage the emerging opportunities in business deposits. Drawing on Savanta's MarketVue Business Banking tracker, we delve into the usage of savings accounts and the potential for banks to capitalise in this new economic climate. Read and download the report below.

Learn More

Savanta's Customer Experience (CX) framework

At Savanta, we've built a legacy of assisting organisations in boosting revenues by crafting and delivering exceptional experiences. Regardless of the terminology - customers, users, clients, passengers, or shoppers - the core objective remains the same: to devise and deliver optimised experiences.

Learn More

Business deposits: a new opportunity for GB businesses?

Explore how GB businesses can leverage the emerging opportunities in business deposits. Drawing on Savanta's MarketVue Business Banking tracker, we delve into the usage of savings accounts and the potential for banks to capitalise in this new economic climate. Read and download the report below.

Learn More

Business Confidence Northern Ireland Q4 2023

The MarketVue Business Confidence Index for Northern Ireland saw a decrease in Q4 2023, falling from 36 in Q3 2023 to 34 in Q4 2023.

Learn More

Cloud busting

New research by Savanta supports the basis of EU and national competition authorities’ investigations into the impact of legacy software vendors’ licensing practices that could harm competition in the cloud infrastructure market.

Learn More

37 Questions: answered

At Savanta, we believe clarity is key, and highly value our clients' understanding of our processes. In a crowded market where online sample providers vary in experience and credentials, picking the right panel can be a bit of a puzzle: it takes time and effort to sort through it all.

Learn More

The future of Gen Z: harnessing the power of humanity

In an age of AI, our attention is turning towards human intricacies more than ever before. Human qualities like empathy and judgement will remain unparalleled, and the future of work will be revolutionised by Gen Z's emphasis on gaining a greater quality of life. What does this mean for the future? Download the eBook to read the full story.

Learn More