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PLMR Charities Fundraising Poll

Poll of 2,051 British adults how charities raise funds

  • Four out of five British adults agree that some professional charity fundraisers cross the line into unethical behaviour in their attempts to get donations (80%), while fewer than one in ten disagree (8%)
  • Four in five Britons say that they often donate clothes, books and other items they no longer need to charity shops (80%). 15% indicate that they do not do so.
  • A clear majority of British adults say that they ignore most charity fundraising letters and emails they receive (79%), while around one in seven in disagree that they do so (15%).
  • Three in four Britons say that they feel bombarded by charity fundraising appeals (74%), with one in five (20%) saying that they do not feel bombarded.
  • Around six in ten Britons say that they would try to avoid donating to charities who spend lots of money on fundraising (58%), while one in four disagree with this statement (25%).
  • Only one in four British adults say that they are happy to stop and talk to charity fundraisers in the street (26%), while two out of three disagree (67%).

Date Published: 19th October 2015

Categories: GB | Public and communities | Social | Third Sector

Client: PLMR (Political Lobbying and Media Relations)

Methodology

ComRes interviewed 2,051 GB adults online between 14th and 15th October 2015. Data were weighted to be representative of all GB adults aged 18+.

  1. PLMR_Charity-Fundraising-Poll_Data-Tables_16th-October-2015 -0 KB.

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