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BBC Radio 5 Live Ageism Survey

Survey of British adults on behalf of the BBC on ageism

  • One in five British adults (22%) say that they have experienced ageism, and the same proportion say that they fear ageing.
  • One in eight British adults (12%) say that they have pretended to be younger than they actually are at least once in the last 5 years.


Date Published: 11/04/2016

Categories: GB | Media | Public and communities | Social

Client: BBC


ComRes interviewed 1,001 British adults by telephone between 11th – 13th March 2016. Data were weighted to be representative of all British adults.

  1. BBC-Radio-5-Live_Ageism_Tables_April-2016 0.02 MB.

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