Savanta & Co.

Be better. Do better.

Paul Bath CEO, Savanta & Co. Contact us

Empowering market researchers to do what they do best.

Savanta continues to grow rapidly both organically and through global acquisitions. From a team of 5 back in 2015, our global colleagues now number over 500, bringing together deep sector expertise and local knowledge, alongside scaled operations across the UK, Americas, Europe, and APAC.

The secret to our success? Belief in what we do: a shared passion and commitment to ensure our clients make better decisions. This, and a fundamental commitment to invest in our future.

Facilitated and supported by our parent company, Next 15 Communications Group plc, our philosophy around investment is to acquire, expand and build. Investment in these three core areas acts as a catalyst to push the boundaries of the industry.

Acquisitions

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Acquire

Our M&A activity is all about continuing expanding our blend of deep sector expertise and local knowledge. With over a dozen highly successful acquisitions already, we’re always looking for new, talented companies to join the Savanta family.

Underpinned by in-house tech and a proven integration approach, our aim is to allow new opportunities to thrive by focussing on what they do best, supported by Savanta’s growth engines.

Expand

Market research is all about understanding people. And to understand them best, you need to be there. Having the right local knowledge is critical. We’re already strongly established across 3 continents, and always looking for the next opportunity.

Our latest global footprint expansion in June 2022 saw the opening of our Amsterdam office, launching our full range of data, research services, technology and products to clients across mainland Europe.

Build

Technology is crucial to our success. Our dedicated in-house tech team are dedicated to the development of our data and technology assets, from efficient survey scripting and sample acquisition to client-facing portals and dashboards. Our Vue suite, including BrandVue, utilises our connected technology to bring daily brand tracking data to the fingertips of leading brands. If you’d like to understand more about the strategic vision and culture within Savanta, and whether partnering together could bring further opportunities to both businesses, we’d love to hear from you.

“Savanta has a bold aim of becoming an industry leader and household name, offering reach, talent and infrastructure to clients worldwide. We’re growing rapidly through organic growth and global acquisitions. Building confidence and nurturing our impressive local expertise is central to this aim. Our culture is deeply rooted in maximising progress and removing barriers."

Roger Perowne Global CEO, Savanta

“We’ve been working with our European client base for years providing data and insights to multiple markets. We’ve now come to the point where we can better serve them by providing local, on-the-ground expertise. Our Amsterdam office is an exciting new chapter for Savanta and its European clients as we continue to help them make better decisions, globally.”

Adam Goddard EVP

"As we continue to expand globally and make breakthroughs, everything we do is about opening new paths – both for our clients and our employees.”

Paul Bath Global COO, Savanta