We see pharmaceutical and life science market research as a preventative, diagnostic, and curative care for any organisation in this industry. Effective pharmaceutical and life science market research needs to connect with niche audiences, while navigating this complex industry. This is no easy feat! Life science audiences are nuanced and specific; if you don’t speak to the right audience, the feedback is almost entirely useless.
Designing effective pharmaceutical and life science market research instruments requires deep industry knowledge. Our researchers understand the sector, the customer, and the legislative dynamics. Conducting interviews with groups like physicians or patients? It’s an art that requires training and practice. And we’ve mastered it.
We've spent years building the largest panel of life science professionals in the industry. Using a custom approach, we leverage resources to find niche groups, such as curated lists of hospital and lab decision makers, or panels with disease-state targeting.
Sensitive patient topics? World renowned doctors? Finicky PhD lab scientists? We’ve been conducting pharmaceutical and life science market research for decades, which allows us to design research that results in actionable outputs for product, marketing, or strategy improvements. From instrument sound design testing with lab directors, to complex in-depth interviews with cardiologists, our team can design and execute with ease.
Our experienced life science moderators talk to doctors, lab decision makers, hospital decision makers, purchasing and procurement managers, patients, nurses and PAs, lab techs, and more!
We conduct large scale consumer and patient surveys on a global scale, offering robust and high-quality surveys, using our unmatched recruitment strategy.
Our client is a provider of a healthcare financial technology. They work with over 500,000 healthcare providers, records 2.5 billion transactions annually, has over 530 integrations with leading software systems, and has over 20 years of experience servicing the healthcare industry.
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Brand led new product development for equity and cross category growth.
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Our client is a national leader in the fight against cancer, supported by over 1.5 million volunteers. They have invested over $5 billion in research since 1946, leading to major advancements in treatment and prevention. It provides vital patient support, including transportation, free lodging, and a 24/7 helpline. Our client educates millions on cancer prevention and early detection through public health campaigns and collaborates globally to address disparities and promote cancer awareness.
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Our client is the world leader in serving science, and a Fortune 100 enterprise with annual revenue of approximately $40 billion.
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Understanding path to purchase to inform channel and marketing strategies.
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M Booth Health are a global PR agency working with renowned brands.
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This client is an international life sciences company that specialises in developing lab products and technologies.
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If you’d like to speak with one of our experts right now, please call: +44 (0) 20 7632 3434
