Coronavirus Data Tracker

Stay informed and take action: monitor and access what your customers are currently thinking and doing

We aim to provide you with an accurate up-to-date view of how the UK, US and other markets feel during this unprecedented time.

Our daily tracker, with 1,000+ UK respondents every day,  will keep you informed on how the UK population are reacting to the COVID-19 crisis. The tracker covers 5 key areas: concern & impact, home & work,out-of-home & retail, news sources and approval ratings.

As well as our daily tracker, Savanta is running weekly coronavirus surveys in the UK, US and other regions as well as a bi-weekly survey for UK businesses & a weekly survey for US businesses. Both brands and businesses can ask their target audience a range of bespoke questions to dig deeper into the key topics each week.

Whether you want to stay informed on the public’s opinions and behaviours, or would like to ask your customers a range of questions to enable decision making, we can connect you to the audience you need – fast.

Get in touch to find out more.

Approval ratings

Individual approval ratings for Prime Minister, Boris Johnson, prominent cabinet ministers, the government’s scientific and medical advisers, and Leader of the Opposition, Sir Keir Starmer.

Organisation approval ratings for the NHS, supermarkets, the armed forces, the police, UK government, and Premier League football clubs.

A tracker of UK adults’ views on levels of support provided by the government for different groups, including self-employed, small businesses, transport workers, and the NHS.


Concern & impact

A tracker of the impact of COVID-19 on the levels of concern and worry, mental and physical health, and disposable income amongst UK adults.


Home & work

A tracker of home activity including buying online, leaving the house, making a video call, and consuming news.

Measuring levels of those who say that they are self-isolating.

Tracking the variety of new working situations that UK adults find themselves in, including those who have been furloughed.


Out-of-home & retail

Tracking levels of out-of-home activity such as exercising (e.g. walk, run or cycle), going to the supermarket, visiting a shop (not a supermarket), going to work, visiting friends or family, and visiting a pharmacy.

Tracking levels of those who report seeing empty shelves in the supermarket.


News sources

Tracking the number of those who say that they are watching the UK government’s daily COVID-19 briefing, either live or on catch-up.

Tracking the extent to which UK adults are following the government’s advice on COVID-19.


Daily Tracker

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Government approval has dropped, but most are still following advice

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Researching the nation’s mental wellbeing in a ‘new normal’

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What’s the immediate public reaction to lockdown changes?

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For more data and analysis or to the receive the full report please get in touch

* If you would like to cover additional regions, get in touch

Coronavirus Data Tracker – Weekly UK & US*

Our weekly survey and tracker offers the opportunity to ask a range of questions directly, as well as tracking 7 key topic areas: proximity, anxiety, money, consumption, trust, time span and after-effects.

With 2,000 respondents each week, the tracker provides brands and businesses with the audience needed to inform even the most challenging questions that our current environment presents.

If you would like to know more, access additional data analysis or would like to ask your own questions, click here.

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Weekly Tracker

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How can cultural organisations keep engagement strong during COVID-19?

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Three quarters of US businesses might accelerate their digital transformations

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Seven in ten Americans believe that the economic condition of the country has declined

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To run your own questions and access additional data analysis, get in touch here

*If you would like to cover additional regions, get in touch

Coronavirus Data Tracker: UK Businesses

The tracker will offer businesses the opportunity to access and understand the current opinions, attitudes and behaviours of UK business owners and decision makers towards COVID-19, together with plans for how they will adapt their businesses going forward to mitigate the impact of any future crises.

Five key topic areas will be covered: business operations, service demand, confidence, budgets, and future strategies. A series of questions on each of these areas will be covered bi-weekly, presenting businesses with an up-to-date picture of this ever-changing situation.

In addition to over 20 standard questions, the tracker also provides businesses with an opportunity to ask a range of bespoke questions – get in touch to find out more.

Coronavirus Data Tracker: US Business Decision Makers

The US weekly tracker measures the business impact of COVID-19 among decision makers within organizations of all sizes and industries.

In the report we track the perceptions on the economy overall as well as organization specific impacts including sales, employee outlook, productivity and performance. The report also explores the utilization and impact of remote workplaces and how companies are adapting.

As well as the 10 standard questions, businesses can also add their own bespoke questions to the survey.

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UK Businesses

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Three quarters of US businesses might accelerate their digital transformations

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US businesses are feeling less negative about the impact of coronavirus

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A deeper understanding of customers a top priority for US businesses

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For additional data analysis, get in touch here

* If you would like to cover additional regions, get in touch

MillionaireVue

MillionaireVue, a new quarterly-run omnibus focused on millionaires, covers three of the world’s main wealth markets – the UK, United States and China – and offers brands the opportunity to access and understand millionaires across the globe.

The omnibus offers brands the opportunity to ask a range of question types from single choice, to rankings and open text boxes — meaning questions are not limited to simple ‘yes’ or ‘no’ options.

In light of coronavirus, our most recent wave looks at how concerned millionaires are about the pandemic and how it is affecting their lives across several key areas: travel, socialising, finance and business strategy.

For more information or to ask your own questions download our rate card or get in touch with one of our wealth experts here.

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MillionaireVue

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How luxury brands have responded to the coronavirus pandemic

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Can wealth management companies adapt to the new digital reality?

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How the wealthy are reacting to the coronavirus pandemic

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For additional data analysis, get in touch here

* If you would like to cover additional regions, get in touch

Get in Touch

Make a start by telling us a little about what you're looking for.

If you’d like to speak with one of our experts right now, please call: 020 7632 3434 (UK) or 646-856-9750 (US)