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Reasons to be optimistic

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10 reasons Gen Z will not only survive, but thrive!

Thanks for registering – here’s the full recorded webinar, hosted by Josephine Hansom from our Youth Practice. Interested in seeing more youth insights? Explore our Youth Practice or scroll down for more Gen Z content.

Gen Z Reasons to be optimistic webinar video

More from our Youth Practice:

Proud to be Gen Z

Find out what issues are driving young people's ambitions to change the world.

The building block of brand love: engaging the next generation

Discover how you can engage young audiences to become life-long supporters of your brand.

10 unexpected ways Gen Z will change the world

Discover how Gen Z are challenging stereotypes, questioning behaviour and effecting change.

Keep plugged in to youth trends video

Keep plugged in to youth trends

Interested in getting more regular Gen Z updates? Have you thought about subscribing to State of the Youth Nation (the essential Gen Z insight tracking product)? Find out what you need to know about Gen Z without commissioning additional research. We’ve been tracking 16-24s since 2015, with 700+ questions that uncover what young people care about, where they’re headed and their digital worlds.

Membership gives you access to:

  • Latest Gen Z insights
  • Regular webinars
  • Insight workshops

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