Public Attitudes on Information Rights Survey 2024 – Information Commissioner’s Office – 27 September 2024

A report presenting key findings from surveys of the UK public, including those who have either very low or no digital familiarity, on their views towards information rights and a number of associated topics.

Date Published

27/09/2024

Client

Information Commissioner’s Office (ICO)

Methodology

PAIR 2024 CAWI Survey: Savanta interviewed 5,533 UK adults online between 11 January – 14 February 2024. Data were weighted to be representative of the UK adult online population by age, gender, ethnicity, region, disability and socio-economic status.

PAIR 2024 CATI Survey: Savanta interviewed 500 UK adults who had either very low or no digital familiarity by telephone between 17 January – 12 February 2024. Data were weighted to be representative of UK adults who have very low or no digital familiarity by age, gender, ethnicity and region.

PAIR 2023 CAWI Survey: Savanta interviewed 2,017 UK adults aged 18+ online between 9 October – 23 October 2023. Data were weighted to be representative of the UK population by age, gender, ethnicity, region, disability and socio-economic status. Savanta is a member of the British Polling Council and abides by its rules.