BrandVue
Drinks
Improve brand health and customer perceptions with BrandVue Drinks
BrandVue Drinks covers 370+ brands across the drinks category and captures and analyses the views and trends of 96,000 UK consumers each year.
BrandVue Drinks’ detailed beverage analysis provides beneficial insight to various industry sectors, including soft drinks retailers, alcoholic drinks retailers, pubs, bars, manufacturers, supermarkets and coffee shops alike.
The BrandVue dashboard gives you key industry insights and analysis and offers clarity on exactly what drives brand performance in the marketplace and how to improve it.

- 96k
- interviews each year
- 370
- drinks brands covered
You benefit from:
Market intelligence
Product usage, penetration growth, channel trends, use of aggregators, and consumer trends
Audience understanding
Demographics, household, employment, sector behaviour, interests, media, online/social, and advertising
Brand performance
Awareness, familiarity, advantage, brand status, affinity/love, open image associations, and stated image associations
Marketing performance
Positive buzz, negative buzz, advertising awareness, and spontaneous awareness
Customer acquisition
Adoption pyramid, consideration, preference, rejection, image drivers, and product awareness
Customer retention
Penetration (LM), penetration (L12M), frequency, NPS, in-store satisfaction, online satisfaction, and experience area performance
Type of research:
Get in Touch
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If you’d like to speak with one of our experts right now, please call: 020 7632 3434 (UK) or +1 917 768-2710 (US)