Today we launch Savanta’s Top 100 Most Loved Eating Out Brands 2020, with McDonald’s topping the table for the second year running, followed by Greggs and Nando’s.
It wouldn’t be a 2020 report without a mention of delivery...
As part of our BrandVue series of the Top 100 most-loved brands in different sectors, we’ve used BrandVue Eating Out data to determine which brands have captured the hearts of diners across the UK.
The report shows how brand ‘love’ differs across dining categories, regions, and age groups, comparing this to other key brand metrics such as monthly frequency. We also show how brands perform across key categories, including pubs & bars, restaurants, coffee shops & cafés, quick service, fast casual, and delivery.
Our ‘Brand Spotlights’ take a deep dive into some of the brands which have performed well, despite the challenges faced by the industry in 2020, as well as some of those whose failure to adapt has seen them fall on last years’ Top 100.
We also look at some new entrants to the Top 100 such as German Doner Kebab (13th) and Cosmo (15th), who have thrived during these uncertain times and find themselves ranked among the top 20 Most Loved Eating Out Brands 2020.
It wouldn’t be a 2020 report without a mention of delivery, and the report highlights just how much delivery has remained a constant through the ebbs and flows of the pandemic, at the cost of both eating out, and takeaway.
The top eating out brands
The top ten list contains eating out chains from across the spectrum. Besides McDonald’s, Greggs, and Nando’s, brands such as Costa, Five Guys, and Miller & Carter all score highly in this years’ league table.
The full report contains:
- The Top 100 Most Loved Eating Out Brands league table
- A breakdown of the most popular eating out brands across six sub-sectors including pub & bars, restaurants, coffee shops & cafés, quick service, fast casual, and delivery
- A summary of demographic differences across both ‘love’ and frequency, such as age, region, and gender.
The data is based on 50,000+ interviews collected over the past year, through Savanta’s market intelligence platform BrandVue Eating Out: the largest and most comprehensive brand, audience, and dining tracking engine in the market.