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Give your gut a day off

Experience and instinct only go so far.

To truly understand what customers think, feel, and do, now and in the future, you need to hear it from them.
At Savanta, our audience data is unparalleled in depth, breadth and quality - delivered at speed, with actionable insights.

Understanding your market & audience

Learn what customers do, and will do

Access robust and detailed customer behaviour trends now and understand what will come next - driving the path to purchase.

Discover the true size of your market

It might be bigger or smaller or completely different than you think. Plan for your true market and the potential opportunity.

Enter the market with ease and efficiency

Test your market, segmentation, shopper journeys and more - energising your market entry.

How we can help

01

Segmentation

02

Market sizing

03

Usage & attitudes studies

04

Category management

05

Shopper journeys & retail design

06

Ethnography

07

Shopper behaviour & path-to-purchase

08

Implicit association testing

Find out more today

Every campaign is unique, and so is our approach to your challenge. Contact us to discover how we can tailor our services, specifically for you, and far faster than you think.

The commercial challenges we can help you address

Case study

Defining the target audience for a fashion brand

As part of a brand refresh, a womenswear retailer wanted to uncover their target customer within the wider market context

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A global toy retailerShopper segmentation

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International Payment landscapeOnline survey with Consumers and SMEs in 8 markets

Understanding international payment patterns.

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