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Young givers – Engaging millennial high earners in philanthropy

Nicola Archer Director 31/03/2021

Join The Beacon Collaborative and Savanta as we launch brand-new research into the giving habits of the up-and-coming wealthy.

The findings will help to better understand the needs of wealthy millennials and develop long-standing and ultimately fruitful relationships with the next generation of wealth holders

Date: Thursday 22nd April

Time: 13:00 – 14:00 BST

Register for our free webinar here

While a considerable amount of research has been carried out on the general barriers to charitable giving, little has focused on the up-and-coming wealthy and their relationship with philanthropy. New research carried out by Beacon and Savanta has sought to address this gap in knowledge, carrying out in-depth qualitative research with a range of young and wealthy individuals.

Fundraisers, wealth advisors and charity sector professionals will find this research particularly valuable. The findings will help them to better understand the needs of wealthy millennials and develop long-standing and ultimately fruitful relationships with the next generation of wealth holders.

The event will provide insight into:

  • the relationships millennials want with charities
  • how charitable organisations can connect with these millennials
  • how millennials currently give
  • millennial attitudes to philanthropy
  • how millennial givers self-identify.

The launch will consist of a presentation of the research and its 10 key findings. There will then follow an interactive ‘Q & A’ session, where guests will be encouraged to ask questions about the research and voice their thoughts.

For more information about the webinar please get in touch.

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Charities & Not-For-Profit | Policy development & evaluation | Public affairs strategy | Public policy | Wealth Management | Youth

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