Savanta’s VP and Youth Practice lead Josephine Hansom, hosts our latest Youth Practice Question Time. In this session, we invite you to join the conversation with our panel of Gen Z consumers as they talk about their habits, preferences and behaviours across four dining occasions:
- casual/premium dining
- fast food
- grab and go
- delivery service
The webinar revealed some interesting (and surprising) themes around aspects of brand loyalty and affinity, as well as identifying patterns in young people’s decisions when it comes to eating out.
If you missed the live event, you can catch up on demand. Simply enter your details below to access the full, free video.