The building block of brand love: engaging the next generation
Josephine Hansom, VP of youth research at Savanta, will share fresh youth insights that will answer the all-important questions around how businesses can gain brand love with young audiences. Discover what brands must do to engage and convert this cohort to becoming life-long supporters and advocates for your brand.
10 ways Gen Z will change the world webinar
In this session reveal the 10 ways that Gen Z are challenging stereotypes, questioning behaviour and effecting change in the world. Find out what this means for brands as we cover themes around the topics that matter most to young people, including: identity, trust, data protection, love and relationships, mental and physical wellbeing, food, climate change, brands, influencers and purpose.
The power of personalisation: reimagining personal data for the Internet age
In this recorded seminar we shine a light on how our client at the BBC has harnessed research to develop a fresh concept that revolutionizes the way we view and manage our personal data - giving the control and power back to the user.
Keep plugged in to youth trends
Much of the data used in this webinar was informed by our Gen Z insight tracker State of the Youth Nation, which tracks 700+ questions to uncover what young people care about, where they're headed and their digital worlds.
If you're interested in getting more regular, ongoing insights such as the data included in this webinar, then why not try a demo of the dashboard and see the data we have that will change your business.
Learn more about our products here.
Interested in more youth insights? Subscribe to State of the Youth Nation: the leading Gen Z insight tracker.
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