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Parliamentary Panels

Access the political world

Understanding the ever-evolving political landscape is key to your reputation, policy positioning and engagement activities. Our regular surveys equip you with the insights needed to understand the views of parliamentarians in Westminster, the devolved nations and Brussels.

Our approach

Our analysis identifies the drivers of parliamentarians' perceptions, helping you devise strategies that will maximise impact.

We’ve been running our parliamentary and political panels for nearly 20 years, during which time we’ve honed our industry-leading suite. It’s all about providing real value by placing data into proper context and forming evidenced-based recommendations.

 

Our panels

MPs

Get insight directly from Members of the House of Commons to understand their views of on your reputation, policy positioning and engagement activities. Our monthly survey will equip you with the MP know-how you need.

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EU Influencers

Understand the views of Members of the European Parliament and Brussels’ opinion leaders with our bi-annual panel survey giving you the insights needed to inform reputation, policy positioning and engagement activities.

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Devolved Parliaments Panel

The devolved powers see policies through different lenses. Understand the views of Members of Scottish Parliament (MSPs), Members of the Senedd (MS) and Members of the Legislative Assembly (MLAs) with our bi-annual surveys.

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Councillors Panel

Whether you need to know the views of councillors in Sheffield or Southampton – or need a wider nationwide view – our ad-hoc surveys provide an understanding of the views of councillors, focusing on parties, regions or council types.

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Peers Panel

Accessing the views of members of the House of Lords need not cost you a title. Our bi-annual survey will equip you with the insights needed from peers to inform reputation, policy positioning and engagement activities.

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Research benefits

We'll help you understand the views of parliamentarians in Westminster, the devolved nations and Brussels.

Inform your decision making

Build your reputation, communications, and public policy strategies. Our deep understanding of conducting research with parliamentarians and our broad political knowledge produces meaningful insights to inform your activities.

Understand your core audience

Use core group analysis to understand the perceptions of the parliamentarians of greatest interest to you and compare them to the wider parliaments.

Explore perceptions in depth

Qualitative in-depth interviews allow you to perform a deep-dive on the data, explore reasons for perceptions and gather parliamentarian-led recommendations for action.

Track perception & impact over time

Assess the impact of your work by using the regularity of our panel to track perceptions of parliamentarians over time.

Audience Panels

Councillors Panel

Devolved Parliaments Panel

EU Influencers

Parliamentary MPs Panel

Peers Panel

Design

Working collaboratively, we’ll design questions that will give you the insights you need to inform your decision making and strategic development.

Fieldwork

Our panel captures a robust sample of parliamentarians, representative by factors such as party and region.

Data

Data tables visualise the results to each question, showing key demographics including party, region, marginality, new or returning.

Reporting

We’ll produce a full report – complete with recommendations – visually displaying the results and highlighting key insights and differences across sub-groups.

Present

As an optional extra, we can present the results to your internal team(s) and facilitate a discussion on the implications of the results for your organisation.

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Audience expertise

B2B

Engage with decision makers. Key to the success of business to business (B2B) engagement is high quality target audience research.

Consumer

High quality data is at the heart of great decision making. We ensure you’re researching the consumer market in a way that’s on-brand and engaging.

HNWI

Considering their spend and potential, the High-net-worth individuals (HNWIs) audience is vital to understand for luxury, high-end brands. Access precious insights into this small but diverse group.

MPs

From Westminster to Brussels understanding the ever-evolving political landscape is key to your reputation, policy positioning and engagement activities.

Higher education

From applicants to students and graduates and an unsurpassed youth and student research panel,
we provide target audience research for further and higher education specialist audiences.

Youth

It’s easy to homogenise the youth of today. Diverse, culturally aware and tech savvy, we help you expose the diverse interests and opinions of the younger generation.

Get in touch

If you’d like to speak with one of our experts right now, please call: +44 (0) 20 7632 3434