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PLSA Millenials’ Attitudes Towards Saving Survey

Survey of British adults aged 18-35 on behalf of the PLSA on attitudes towards saving

  • Despite being often described as the YOLO (you only live once) generation, this research reveals quite a different profile. 51% of respondents say they get more satisfaction from saving money than spending it and 53% disagree with the idea that they tend to live for today and let tomorrow look after itself.
  • When it comes to debt, the majority (57%) say they do not have any (excluding student loans) and 65% of 18-35 year olds do not acquire any debt on a monthly basis.

Date Published: 26/08/2016

Categories: Consumer | Finance | Financial Services | GB | Personal Finance | Public and communities

Client: Pensions and Lifetime Savings Association (PLSA)


ComRes interviewed 962 British adults aged between 18-35 online between 25th July and 9th of August 2016. Data were weighted by region to be representative of all British adults; by gender, age and socio-economic grade to be representative of all British adults aged 18-35.

  1. PLSA_Millennials-savings-tracker_full-data-tables 0.02 MB.

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