Big Data. Data Science. Generative AI. How can we move from data-drowning to truly data-driven?
In a world where data and information are readily available, the tooling to analyze is accessible and cheaper, proper strategy, and good decision-making is hard to come by.
By combining information, intuition, and experience, successful decision-makers can strike the right balance and lead to more innovative ways of critically analyzing and mindfully problem-solving.
In our next webinar, we will sit down with the authors of “Decisions Over Decimals: Striking the Balance Between Intuition and Information” to discuss how to raise the power of thinking beyond data without neglecting it, and interrogate how decision-makers can indeed find success in delivering solutions that stick.
When it comes to research, especially the use of Quantitative research, the work seems to be done for you; One single number can skew a version of a story one way or another; numbers are familiar and comfortable to base decisions on. Finding the balance between qualitative intuition and data-driven insights provides you with the tools to move that much closer to a better, near-perfect decision.
Christopher Frank is Vice President of AmexInsights at American Express, where he leads communications, brand research and the global analytics team. He is the Co-Faculty Director and an Adjunct Professor at Columbia University teaching decision-making. His ability to connect insight to strategy in a coherent and actionable way has won him global recognition as a leader in his field, as well as a plethora of industry awards. He is a two-time author as the co-author of Drinking from the Fire Hose and most recently published Decisions over Decimals.
Paul Magnone is Head of Global Strategic Alliances at Google. He is a leader in using technology and innovation to create and develop growth strategies for businesses. He has launched new high-growth businesses working in over 30 countries and has been an Industry Mentor in the NSF I-CorpsTM Program. He is a two-time author as the co-author of Drinking from the Fire Hose and most recently published Decisions over Decimals. Paul is a Co-Faculty Director and an Adjunct Professor at Columbia University.
Oded Netzer is the Vice Dean of Research and the Arthur J. Samberg Professor of Business at Columbia Business School, an affiliate of the Columbia Data Science Institute, and the author of Decisions over Decimals. Dr. Netzer is a world-renowned expert in data-driven decision-making and extracting meaningful insights from data. His award-winning research is broadly read and high-cited. He is an award-winning teacher at Columbia Business School’s MBA, Executive MBA and Executive Education programs. He holds a PhD in Business and MSc in Statistics from Stanford University.