API development

Do more with your data

Do more with your data. It’s not the data you collect, it’s what you do with it that counts. Our API will help you pull metrics from Savanta dashboards into your own reporting systems.

Our approach

The AllVue API is a data feed that is always on and accessible. You can access data in CSV format to be used in broader applications or fed into a data warehouse.

Our API has been developed in two forms:

Our Survey Response API gives you daily respondent level data – perfect for adding into a data warehouse, pairing with other data sets, and running your own analysis on the imported data set. While all the time you can view calculated metrics in your Savanta dashboards.
Our Calculated Metric API gives you pre-calculated and weighted results - as per your reports or dashboards. This API is used to accurately report the calculated, weighted data from our AllVue platform with other KPIs in your internal systems.

Our APIs have different benefits; pick the one that best fits your needs. Our APIs are designed to be accessed from a program or service, so rather than user login details, all requests are sent with an API Key. Our Savanta Data Open API 3 specification may be useful in generating code to call these APIs or integrating with other tools. Find out more about our API development.

Access the API

Once you have an account with us, we will issue you a key that you can use as a bearer token in your requests.

Receive daily updates

The data in the API is updated each day. Depending on the average type you are looking at in the Calculated Metric API, you may not see the most recent week, month, quarter, or year until the period is complete.

Apply your own filters

Currently the data cannot be filtered, which means you can apply your own filters to metrics, by using the Survey Response API and recreating the metrics that would be in your reports.

Fair use

We have no strict rate limit on the API, but we do have a fair use policy – our servers are robust, but if you are looking to use large data sets, we recommend you store data in you own database to avoid repeat pulling of data sets.

Research benefits

Each of our APIs provide a range of benefits depending on your needs:

Accurately report data

Our Calculated Metric API will accurately report the calculated, weighted data you see in our AllVue platform with other KPIs you have from suppliers in your internal systems.

Pull metrics from dashboards

Our Calculated Metric API allows you to pull metrics into your own reporting system. For example, you can measure the effectiveness of offline marketing efforts with metrics that measure if campaigns have had the impact you expected.

Provide data at an individual level

Our Survey Response API provides all the data, by individual respondents, from a survey and metadata to interpret the responses. It does not return results for calculated metrics seen in Savanta dashboards.

Create custom aggregations

Our Survey Response API is invaluable for custom results aggregation; combining raw data from our surveys with your own data sources to produce enriched analytics. It can also be used to present survey data in business information solutions or to interrogate survey responses.

Other research methods

Technology

Platforms

API development

Data analysis and visualization

Audience expertise

B2B

Engage with decision makers. Key to the success of business to business (B2B) engagement is high quality target audience research.

Consumer

High quality data is at the heart of great decision making. We ensure you’re researching the consumer market in a way that’s on-brand and engaging.

HNWI

Considering their spend and potential, the High-net-worth individuals (HNWIs) audience is vital to understand for luxury, high-end brands. Access precious insights into this small but diverse group.

Higher education

From applicants to students and graduates and an unsurpassed youth and student research panel,
we provide target audience research for further and higher education specialist audiences.

Youth

It’s easy to homogenise the youth of today. Diverse, culturally aware and tech savvy, we help you expose the diverse interests and opinions of the younger generation.

Case Studies

Samsung Campaign insightCampaign Insight

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Leveraging reputational driversin Education

A world-renowned UK university with a commitment to influence the world. The university's alumni and faculty include numerous heads of state, Nobel laureates, and influential figures in academia and industry.

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Brand measurement

Our client is a provider of a healthcare financial technology. They work with over 500,000 healthcare providers, records 2.5 billion transactions annually, has over 530 integrations with leading software systems, and has over 20 years of experience servicing the healthcare industry.

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Brand stretch for global pain brands

Brand led new product development for equity and cross category growth.

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Brand health measurement

Our client is a national leader in the fight against cancer, supported by over 1.5 million volunteers. They have invested over $5 billion in research since 1946, leading to major advancements in treatment and prevention. It provides vital patient support, including transportation, free lodging, and a 24/7 helpline. Our client educates millions on cancer prevention and early detection through public health campaigns and collaborates globally to address disparities and promote cancer awareness.

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Thought leadership

Our client is the world leader in serving science, and a Fortune 100 enterprise with annual revenue of approximately $40 billion.

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Data-driven Communications

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Pricing & claims strategy

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Oral healthcare Path-to-PurchasePath-to-Purchase

Understanding path to purchase to inform channel and marketing strategies.

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Evaluating the impact of a video platform partnership

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Featured Report

Driving brand equity in a digital world

In today’s rapidly evolving marketplace, brands are undergoing a profound transformation, shifting from traditional brick-and-mortar operations to a more expansive and complex digital offering.

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ESG: The continued push for progress

In 2022 and 2023, Savanta sought businesses’ opinions on Environmental, Social and Corporate Governance (ESG) issues and topics. Concern was high and many businesses planned to take action, develop policies, borrow for ESG projects and/or invest ethically. However, only a minority actually had a sustainability policy.

A year on, and a tough year at that, what’s the story now?

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Insight Fountain

Savanta Insight Fountain helps you get more from your research spend by improving the ease and quality of access to data and insight through an AI interface.

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Consumer Compass Europe: Q3 2024

Our Q3 2024 report is now available for download.

The consumer insight is drawn from the responses of over 3,500 consumers in the UK, Netherlands, Germany, France, Spain, Italy, and the Nordics.

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The UX digital divide

Discover how digital-first strategies may be excluding key consumer groups, particularly in the financial sector. Explore the barriers to digital adoption and understand how businesses can create more inclusive, accessible services. Download the full report here, today.

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Grocery Eye Q3 2024

The Grocery Eye is a quarterly report produced by Savanta to track attitudes and behaviours in the grocery sector, helping our clients to better understand their market and audiences.

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Principles for packaging success

Packaging design and messaging play a key role in how consumers engage with your brand. With purchase decision-making often driven in store and at fixture, optimising your packaging design to ensure stand out and maximise conversion is vital.

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M Booth Health - How hispanic and latino americans navigate health decision-making

Hispanic/Latino Americans not only face significant systemic barriers to accessing quality health care, they’re also navigating a scarcity of trusted and culturally relevant health information. But in the face of these challenges, they’re taking control.

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America's Most Loved Eating Out Brands 2024

By BrandVue: Savanta's market intelligence and decision-making platform

Over the following pages, we highlight the evolving dynamics of the American eating out landscape, focusing on key trends and consumer preferences. We note the performance of fast and convenient dining options, with delivery services like DoorDash and Quick Service Restaurants thriving due to sustained consumer demand for quick, easy-to-access meals.

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The UK’s Most Loved Drinks Brands 2024

By BrandVue: Savanta's market intelligence and decision-making platform.

As you explore our report, you'll uncover a league table of the Top 100 Most Loved brands, insight into how the top performers secured their spots, the biggest risers and fallers across the leaderboard, and much more.

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Get in touch

If you’d like to speak with one of our market research experts right now, please call: +1 (917) 768-2710

API development

Do more with your data

Our approach