Savanta is all about combining the benefits of scale with the deep, specialist expertise you’d expect to find in a ‘boutique’ agency. We deliver that unique blend through Practice Areas – small teams of industry and methodological experts who can draw on the wider resources of the group, as and when they need it.
Today we’re delighted to announce the acquisition of the Custom Research division of Wealth-X (formerly Ledbury Research). Following the move, Savanta will be home to a 12-strong Wealth & Luxury Practice led by Torie Bold who will be supported by Winston Chesterfield and a team of 10 Consultants. The new practice will specialise in research for wealth and luxury brands, with clients including VistaJet, UBS, Coutts and Aston Martin.
Bold, comments: “This will be of huge benefit to our clients. In some respects, nothing is changing – the Wealth & Luxury Practice still offers deep specialist expertise, decades of experience and a boutique approach. But now we can better access hard-to-reach audiences using Savanta’s survey platform and uncover fresh insights using the broad array of innovative techniques that Savanta offers.”
Savanta’s Global CEO, Roger Perowne, adds: “We’re delighted to welcome Torie and the team to Savanta. Together we’re building a Wealth & Luxury Practice which will have unparalleled access to the customers of luxury brands and a team of consultants with the experience needed to advise those brands on the tough calls they need to make.”
Read more about Savanta’s Wealth & Luxury research expertise here.