Welcome to Savanta’s Gaming Report 2023
Even in challenging times the gaming industry continues to surprise, excite and innovate, opening up new ways for brands to connect with a growing audience of gamers – both hardcore fans and casual players alike.
Discover the latest insights, trends, and opportunities in the gaming industry with our brand-new Gaming Report. From gamer microprofiles to the future of cloud gaming, esports, and socially responsible gaming, this report offers a comprehensive look at the gaming landscape in 2023.
Drawing on the opinions of 12,000+ adults across seven core markets: Canada, France, Germany, Netherlands, Spain, UK and USA, the report endeavors to answer:
🕹️ Who are the gamers of 2023?
🚀 What does the future of cloud gaming hold?
💡 Which area of gaming should your brand invest in?
📣 Where do the top advertising opportunities lie?
💲 How is the cost-of-living crisis impacting the gaming industry?
🌱 Where do gamers stand on sustainability and DE&I in gaming?
Download your free copy below!