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Brands in the metaverse:

sizing up the opportunity

Our latest global study is is founded on the responses of more than 7,000 consumers across the US, UK, and Europe, and dives into the world of opportunities available for brands to get involved in the metaverse.

Dr Nick Baker Chief Research Officer 10/21/2023

Metaverse: we’ve all heard of it, but what does it mean?

The metaverse is best defined as an interactive and fully immersive virtual world. A shared space created by the convergence of physical and virtual reality – from learning and playing, to working and communicating.

Our latest global study provides an expert overview of the metaverse, as well as a glimpse into the future of this rapidly developing space and how digital interaction is expected to evolve. 

The research is founded on the responses of more than 7,000 consumers across the US, UK, and Europe, and dives into the world of opportunities available for brands to get involved in the metaverse.

With virtual reality on the rise, this space is becoming increasingly crucial for brands to be a part of – so don’t miss out on the chance to stay ahead of the curve.

Download the free report below.


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