Skip to Content
Get in touch

Better understand your consumer

Behaviour Change Modelling (BCM)

What if we could understand what consumers might be about to do, to help build strategies which respond to future opportunities?

Download our guide to Behavior Change Modelling that can give you that direction.

Will Blackett EVP, Consumer 18/02/2021

Thanks to traditional data sources, and the pervasiveness of big data, we now have so many ways of understanding what consumers are and aren’t doing. But about to do what if we could understand what they might be and build strategies which respond to that future opportunity? Behavior change modelling can give you that direction.

Download our free guide below.

Download report

Knowledge centre

Read More
Explore
Concept test | Concept testing | Consumer Brands | Early launch performance monitor | Eating & Drinking | FMCG | Ideation & concept development | Pricing strategy | Product & service development | Product testing | Range optimisation | Retail | Volumetrics & Forecasting

Eco Index Americas 2021: Will the Covid-19 recovery be green?

02/11/2021 - by Nick Baker
Concept test | Concept testing | Consumer Brands | Early launch performance monitor | Eating & Drinking | FMCG | Ideation & concept development | Pricing strategy | Product & service development | Product testing | Range optimisation | Retail | Volumetrics & Forecasting

Behavior Change Modelling summary

18/02/2021 - by Will Blackett