Consumer Services Sector

How we help

Retail and consumer packaged goods. Both dynamic sectors with constantly changing consumer needs, behaviours and attitudes. Navigate these changes by accessing consumer research solutions that optimise your marketing mix and set your band up for success in an ever-changing world.

Savanta Consumer Services Research Company

Our offering

Where should you focus? What should you prioritise? Where should you invest your efforts? You need to know all this to meet your policy and communications objectives.

Trusted to deliver public sector and third-sector research and advise on policy development, we work across a range of issues and audiences, including vulnerable and minority groups. Our approach is considered and sympathetic to the sensitivities of the challenges you face.

Spend less time looking at data, and more time communicating your message. With evidence-backed statistics to support decision making, we deliver public sector and third-sector research to inform client communications.

Rapid polling to gain media coverage. Message and creative testing. Campaign evaluation. We help you create impactful communications strategies.

Effective stakeholder relationships are vital to success. We help ensure your strategic priorities are aligned with those of your stakeholders. Understand how you are perceived and pinpoint how you can strengthen those relationships. Access outputs designed to directly inform your communications, policy priorities and broader positioning.

Our team provides evidence to government departments, public sector organisations, charities and think tanks to inform public policy. We can help you define public needs, develop and evaluate the policy interventions that will address those needs.

The last decade has been turbulent for UK politics: multiple general elections, two hung parliaments, the EU referendum, and countless regional elections. Devolution and the decentralisation of power has moved into the hands of voters. Within this evolving political context, our political research specialists and panel reach means we can help you understand public opinion. And not just around election time – but on a daily basis.

Having a strong brand is critical for supporter acquisition and retention. We help quantify every aspect of your brand’s health – from awareness and consideration to performance and uniqueness in the market. It’s time to reveal how your brand is really perceived compared to the competition, improve your positioning and react quickly to change. We set brand health KPIs to monitor brand performance regularly, flagging areas for improvement as they arise.

BrandVue

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MarketVue

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Omnibus trackers

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