Research with vulnerable audiences
Download our vulnerability proposition and discover our best practice advice on how to conduct research with this audience.
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Featured Report
Understanding bias, discrimination, and its impact on society
Welcome to our 2023 DE&I report, a look into the lived experiences, dan evolution of our commitment to raising awareness and sharing insights.
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The UK's Most Loved FMCG Brands 2023
The consumer insight is drawn from the opinions of more than 65,000 consumers, through Savanta’s market intelligence platform, BrandVue FMCG: the largest and most comprehensive brand, audience, and customer tracking engine in the market.
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Buy-now-pay-later (BNPL): do FCA regulations help or hinder BNPL schemes
The use of Buy Now Pay Later (BNPL) for both online and in-store purchase payments is steadily increasing, especially with brands clearly promoting this as a benefit in order to drive revenue. This, however, is increasing in tandem with stricter regulations imposed by the FCA on providers to promote sensible spending behaviours.
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Corporate reputation: have banks recovered from the sins of their past?
Since the global financial crisis of 2008 banks have taken steps to restore trust and improve their corporate reputation. Within our new report we reveal the latest data from MarketVue Business Banking to uncover how consumer perceptions have shifted.
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Planning for in-season success 2023
It’s never too early to think about Christmas! But for marketers, category managers and activation teams, understanding when the tipping point occurs is critical to a successful in-season campaign.
Download our free guide below to discover tips for successful in season planning and learn more about how we can help.
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Download our free guide below to discover tips for successful in season planning and learn more about how we can help.
Savanta Essentials Communications Testing overview
Our Savanta Essentials Communications testing offer provides an off the shelf solution to enable communications testing at scale, in a time and cost-efficient manner.
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Communications Testing overview
Current comms testing solutions are based off old rules of engagement and objectives.
Download our one page approach to communications testing research to help you optimise cut through and improve business outcomes.
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Download our one page approach to communications testing research to help you optimise cut through and improve business outcomes.
Consumer Compass Europe Q2 2023 report
We've been tracking the mood of consumers across Europe to uncover the spending habits, attitudes and behaviours of your audiences.
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BrandVue’s Most Loved Drinks Brands 2023
Using BrandVue Drinks – Savanta’s daily brand tracking tool – our latest report includes analysis from our experts on what brands can learn from the results and where the sector is heading.
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