A study of consumer passion and brand devotion.
Whatever your needs, we can help you drive change, using the right types of research methods for your objectives.
Win more share of pocket from competitors. Identify key demographics and behaviours including household, employment, sector, interests, media, online or social, and advertising.
Prove business value to internal and external stakeholders. Measure awareness, familiarity, advantage, brand status, affinity, open image associations, and stated image associations.
Find out what your prospects want and where they’re shopping. Identify the adoption pyramid and explore consideration, preference, rejection, image drivers, and product awareness.
Understand how and what customers think about you and where you stand out. We'll identify penetration, frequency, NPS, in-store satisfaction, online satisfaction, and more.
Track and share your great work. Identify product usage, penetration growth, channel trends, use of aggregators, and consumer trends.
Demonstrate the value of your media spend through positive buzz, advertising awareness, and spontaneous awareness.
If you’d like to speak with one of our experts right now, please call: +44 (0) 20 7632 3434
