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Dying Matters Coalition – Public opinion on death and dying

Poll of 2,085 GB adults online aged 18+, on attitudes to death and dying

  • Two thirds of the British public say they are comfortable discussing dying with family and friends.
  • While a majority of those surveyed agree that they themselves personally and people they know are comfortable discussing these issues, and have become more so over the last five years, they feel that the British public as a whole is still not comfortable discussing dying and death.
  • British adults across age groups disagree with the use of Facebook to share the news of their own dying or the death of someone close to them


Date Published: 12th May 2016

Categories: GB | Health | Public and communities | Third Sector


ComRes interviewed 2,085 British adults online between the 15th and 17th of April 2016. Data were weighted to be representative of British adults aged 18+.

  1. NCPC_Public-polling-2016_Data-tables 0.02 MB.

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