{"id":55301,"date":"2023-02-10T14:37:36","date_gmt":"2023-02-10T14:37:36","guid":{"rendered":"https:\/\/savanta.com\/us\/customer-experience\/"},"modified":"2023-11-07T09:04:32","modified_gmt":"2023-11-07T09:04:32","slug":"user-experience-research","status":"publish","type":"page","link":"https:\/\/savanta.com\/us\/research-consulting\/user-experience-research\/","title":{"rendered":"User Experience Research"},"content":{"rendered":"<div id=\"pl-55301\"  class=\"panel-layout\" ><div id=\"pg-55301-0\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-55301-0-0\"  class=\"panel-grid-cell\" ><div id=\"panel-55301-0-0-0\" class=\"so-panel widget widget_one-page-navigation-widget panel-first-child\" data-index=\"0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-one-page-navigation-widget so-widget-one-page-navigation-widget-default-d75171398898-55301\"\n\t\t\t\n\t\t>\r\n  <div class=\"wrapper-vid-img  sec-space-bottom\">\r\n                    <div class=\"banner-video-img \">\r\n            \r\n            <figure class=\"bg-cover\">\r\n                <div class=\"bg slide-image-up slide-image-up-half\"\r\n                    style=\"background-image: url(https:\/\/savanta.com\/us\/wp-content\/uploads\/2023\/02\/UXUI-brainstorming_04.jpg.webp);\">\r\n                    <img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"466\" src=\"https:\/\/savanta.com\/us\/wp-content\/uploads\/2023\/02\/UXUI-brainstorming_04.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                <\/div>\r\n                <div class=\"bg-ani\"><\/div>\r\n            <\/figure>\r\n             <button class=\"button-down-arrow\" >\r\n                <span class=\"txt-down\">Scroll<\/span>\r\n                <span class=\"txt-arrow\"><\/span>\r\n            <\/button>\r\n        <\/div>\r\n                \r\n           \r\n               <div class=\"cb-nav-bar-wrap\">\r\n        <nav class=\"cb-nav-bar\">\r\n            <div class=\"container\">\r\n                <ul>\r\n                                            \r\n\r\n                    <li class=\"active \" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#our-approach\">Our approach<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#how-it-works\">How it works<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#benefits\">Benefits<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#case-studies\">Case studies<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#reports\">Reports<\/a>\r\n                        \r\n                    <\/li>\r\n                                         \r\n                <\/ul>\r\n            <\/div>\r\n        <\/nav>\r\n        <\/div>\r\n    \r\n \r\n    <\/div>\r\n<\/div><\/div><div id=\"panel-55301-0-0-1\" class=\"so-panel widget widget_overview-second-widget\" data-index=\"1\" ><div id=\"our-approach\" class=\"panel-widget-style panel-widget-style-for-55301-0-0-1\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-overview-second-widget so-widget-overview-second-widget-default-d75171398898-55301\"\n\t\t\t\n\t\t>   <section class=\"make-better-wrap make-better-wrap-inner-page  sec-space-90 space-col\">\n            <div class=\"container\">\n\n                <div class=\"row\">\n                    <div class=\"col-lg-4\">\n                        <h2 data-aos=\"fade-up\"  >Our approach<\/h2>\n                    <\/div>\n                    <div class=\"col-lg-7 offset-lg-1\">\n                        <div class=\"common-content\" data-aos=\"fade-up\">\n                           <p><span style=\"font-weight: 400;\">The sweet spot between market research, user research, and design research is where Savanta combines powerful human insight with actionable strategies to create cutting-edge technological innovation to help you adapt, evolve, and grow.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As part of our our approach to user experience research we design bespoke methodologies to meet your objectives, create all of the materials, from screeners to (remote-specific) guides, and adapt them to the local culture. After fieldwork is complete all global findings are distilled into high-quality actionable reports supported by valuable ethnographic assets, straight from the field.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We then create bespoke workshops to immerse your team in our findings and help you understand, prioritize and implement them into your business strategy. We empower you to assess any further research needs.<\/span><\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/section>\n<\/div><\/div><\/div><div id=\"panel-55301-0-0-2\" class=\"so-panel widget widget_our-products-widget\" data-index=\"2\" ><div id=\"how-it-works\" class=\"panel-widget-style panel-widget-style-for-55301-0-0-2\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-our-products-widget so-widget-our-products-widget-default-d75171398898-55301\"\n\t\t\t\n\t\t>            <section class=\"our-products sec-space-90\" id=\"how-it-works\">\r\n                <div class=\"container dflex\">\r\n                    <div class=\"sidebar\">\r\n                                                            <h2 data-aos=\"fade-up\">How it works<\/h2>\r\n                                                        \r\n                        <div class=\"c-text\" data-aos=\"fade-up\" ><p><span style=\"font-weight: 400;\">Design experiences that users love and create engaging, successful digital products and brands. We\u2019ve got the tools to spark solutions whether you\u2019re\u2026<\/span><\/p>\n \r\n                                                    <\/div>\r\n                            \r\n                    <\/div>\r\n                    \r\n                                                    <div class=\"common-content\">\r\n                                    <script src=\"https:\/\/unpkg.com\/@lottiefiles\/lottie-player@latest\/dist\/lottie-player.js\"><\/script> \r\n                                    \r\n                                    <!-- Single item -->\r\n                                                                                    <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">01<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Exploring new terrain<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p>Exploratory and foundational research that allows you to understand a segment of the population or a product niche, to prepare for next steps<\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                                            <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">02<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Investigating your current surroundings<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p>Brand trackers to user journey explorations, everything you need to understand what\u2019s happening right now<\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                                            <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">03<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Generating, filtering, and refining ideas<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p>Co-creation, ideation, and innovation with your stakeholders and your users, followed by Proof of Concept and concept testing<\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                                            <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">04<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Building, evaluating, and preparing for launch<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p><span style=\"font-weight: 400;\">Prototyping, wireframe exploration, creative mock testing, alpha and beta tests, and rigorous product and feature testing to get things just right<\/span><\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                                            <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">05<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Looking to measure post-launch success<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p>Implementation and iterative testing of solutions, ongoing measurement of effect and value<\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                            <\/div>\r\n                                            <\/div>\r\n            <\/section>\r\n        <\/div><\/div><\/div><div id=\"panel-55301-0-0-3\" class=\"so-panel widget widget_research-benefits-widget\" data-index=\"3\" ><div id=\"benefits\" class=\"panel-widget-style panel-widget-style-for-55301-0-0-3\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-research-benefits-widget so-widget-research-benefits-widget-default-d75171398898-55301\"\n\t\t\t\n\t\t><section class=\"research-benefits sec-space-90\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row heading-row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<h2 data-aos=\"fade-up\">Research benefits<\/h2>\r\n\t\t\t\t<p data-aos=\"fade-up\"><\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row benefits-row\">\r\n\t\t                \t\t\t<div class=\"col-lg-4 benefit-item\" data-aos=\"fade-up\">\r\n\t\t\t\t<div class=\"benefit-icon\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"\" alt=\"\" \/>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<h3 class=\"h5\">Keep users coming back for more<\/h3>\r\n\t\t\t    \t\t\t    \t\t\t\t<p>Create and enhance innovative, impactful, and inspired digital products that not just meet but exceed the expectations of the users that matter the most<\/p>\r\n\t\t\t                       \t\t\t<\/div>\r\n\t\t   \t\t\t<div class=\"col-lg-4 benefit-item\" data-aos=\"fade-up\">\r\n\t\t\t\t<div class=\"benefit-icon\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"\" alt=\"\" \/>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<h3 class=\"h5\">Achieve a deep understanding<\/h3>\r\n\t\t\t    \t\t\t    \t\t\t\t<p>Our collaborative user research doesn\u2019t stop at the report, or at a single project - we immerse you in findings and offer \u2018what next\u2019 solutions to build and execute research programs<\/p>\r\n\t\t\t                       \t\t\t<\/div>\r\n\t\t   \t\t\t<div class=\"col-lg-4 benefit-item\" data-aos=\"fade-up\">\r\n\t\t\t\t<div class=\"benefit-icon\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"\" alt=\"\" \/>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<h3 class=\"h5\">Collaboration to achieve actionable deliverables<\/h3>\r\n\t\t\t    \t\t\t    \t\t\t\t<p><p><span style=\"font-weight: 400;\">We work with you to design anything from bespoke stakeholder workshops to co-create solutions, to service design-oriented roadmaps. <\/span><\/p>\n<\/p>\r\n\t\t\t                       \t\t\t<\/div>\r\n\t\t   \t\t\t<div class=\"col-lg-4 benefit-item\" data-aos=\"fade-up\">\r\n\t\t\t\t<div class=\"benefit-icon\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"\" alt=\"\" \/>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<h3 class=\"h5\">Seamless cultural translation<\/h3>\r\n\t\t\t    \t\t\t    \t\t\t\t<p><p><span style=\"font-weight: 400;\">Adapting products and services to new cultures so that users experience them as if they had been designed in and for their language and culture<\/span><\/p>\n<\/p>\r\n\t\t\t                       \t\t\t<\/div>\r\n\t\t   \t\t\t<div class=\"col-lg-4 benefit-item\" data-aos=\"fade-up\">\r\n\t\t\t\t<div class=\"benefit-icon\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"\" alt=\"\" \/>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<h3 class=\"h5\">Holistic insight<\/h3>\r\n\t\t\t    \t\t\t    \t\t\t\t<p>Because of Savanta\u2019s extensive experience across research functions, we can link your user insights to those around brand, pricing, feature optimisation, and much more. <\/p>\r\n\t\t\t                       \t\t\t<\/div>\r\n\t\t   \t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n        \r\n<\/div><\/div><\/div><div id=\"panel-55301-0-0-4\" class=\"so-panel widget widget_get-in-touch-widget\" data-index=\"4\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-get-in-touch-widget so-widget-get-in-touch-widget-default-d75171398898-55301\"\n\t\t\t\n\t\t><section class=\"subscribe-wrap sec-space-90\" id=\"want-to-discover-how-we-can-help-your-brand\">\r\n              <div class=\"container\">\r\n                <div class=\"subscribe-in\"  >\r\n                                      <div class=\"common-content\" data-aos=\"fade-up\"   >\r\n                                               <h2 class=\"h3\">Want to discover how we can help your brand?<\/h2>\r\n                                     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I\u2019ve worked with them multiple times on large and small projects, and they always go above and beyond, even at the proposal stage to win our work in the first place. I wouldn\u2019t hesitate to send our next brief to them.\"<\/p>\n                                <\/div>\r\n                                                                                         <div class=\"single-meta\">\r\n                                                                        <strong> Avanti West Coast <\/strong>\r\n                                                                                                      <\/div>\r\n                                                        <\/div>\r\n                        <\/div>\r\n                                                <!-- Single item -->\r\n                        <div class=\"swiper-slide\">\r\n                            <div class=\"single-item\" >\r\n                                                                <div class=\"h4\">\r\n                                   <p>\"TPE have partnered with Savanta for over a decade , the research Savanta provides us with focuses on key business metrics for maintaining and improving the customer experience, Savanta have been fantastic to work with and provide rich insights for us to analyse and derive improvements. Savanta are proactive in their approach, forward thinking and know our market, we very much enjoy working with Savanta on research to improve our experience, the team always go above and beyond to assist us in our research.\"<\/p>\n                                <\/div>\r\n                                                                                         <div class=\"single-meta\">\r\n                                                                        <strong> Transpenine Express<\/strong>\r\n                                                                                                      <\/div>\r\n                                                        <\/div>\r\n                        <\/div>\r\n                                                <!-- Single item -->\r\n                        <div class=\"swiper-slide\">\r\n                            <div class=\"single-item\" >\r\n                                                                <div class=\"h4\">\r\n                                   <p>\"You guys (the whole team) are brilliant \u2013 very responsive, very helpful and so delivery-focused. It\u2019s a real pleasure working with you.\"<\/p>\n                                <\/div>\r\n                                                                                         <div class=\"single-meta\">\r\n                                                                        <strong> Coutts<\/strong>\r\n                                                                                                      <\/div>\r\n                                                        <\/div>\r\n                        <\/div>\r\n                                                <!-- Single item -->\r\n                        \r\n                    <\/div>\r\n                    <div class=\"testimonial-arrows\">\r\n                        <div class=\"swiper-button-prev\"><\/div>\r\n                        <div class=\"swiper-button-next\"><\/div>\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n\r\n  \r\n<\/div><\/div>    \n    \n    <section class=\"knowledge-centre sec-space-90\" id=\"\">\n      <div class=\"container\">\n                  <div class=\"title-wrap\">\n            <h2 data-aos=\"fade-up\">Knowledge center<\/h2>\n                          <a href=\"\/us\/knowledge-centre\" class=\"btn btn-arrow btn-white\" data-aos=\"fade-up\">View all <\/a>\n                      <\/div>\n        \n        <div class=\"knowledge-centre-inner\">\n          <div class=\"left-col\">\n            <div class=\"kc-cursor\">\n              Explore\n            <\/div>\n                            <!-- Single item -->\n                <article class=\"single-card\">\n                  \n                                        <figure class=\"bg-cover\">\n                      <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/us\/wp-content\/uploads\/2023\/02\/UXUI-brainstorming_04.jpg.webp);\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"466\" src=\"https:\/\/savanta.com\/us\/wp-content\/uploads\/2023\/02\/UXUI-brainstorming_04.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                      <\/div>\n                      <div class=\"bg-ani\"><\/div>\n                    <\/figure>\n                                    <div class=\"card-body\">\n                                                              <span class=\"small\">User Experience <\/span>\n                    \n                    <h3 class=\"h4\"><a href=\"https:\/\/savanta.com\/us\/knowledge-centre\/view\/how-can-ux-research-help-organizations\/\">How can UX research help organizations?<\/a>\n                    <\/h3>\n                    <div class=\"meta\">\n                                            <em> 11\/07\/2023 <\/em>  - by <a href=\"https:\/\/savanta.com\/us\/author\/nikki-lavoie\">Nikki Lavoie<\/a>                     <\/div>\n                  <\/div>\n                <\/article>\n                <!-- Single item -->\n                      <\/div>\n          <div class=\"right-col\">\n            <div class=\"right-row\">\n              \n                      <!-- Single item -->\n              <article class=\"single-card\">\n                \n                                    <figure class=\"bg-cover\">\n                    <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/us\/wp-content\/uploads\/2023\/02\/kevin-gonzalez-NXNaE9lu6w-unsplash.jpg.webp);\">\n                      <img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/savanta.com\/us\/wp-content\/uploads\/2023\/02\/kevin-gonzalez-NXNaE9lu6w-unsplash.jpg\" class=\"attachment-big size-big\" alt=\"\" \/>                    <\/div>\n                    <div class=\"bg-ani\"><\/div>\n                  <\/figure>\n                                <div class=\"card-body\">\n                                      <span class=\"small\">User Experience<\/span>\n                  \n                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/us\/knowledge-centre\/view\/3-tools-for-an-impactful-research-presentation\/\">3 Tools for an Impactful Research Presentation<\/a>\n                  <\/h3>\n                  <div class=\"meta\">\n                                        <em> 02\/07\/2023 <\/em>  - by <a href=\"https:\/\/savanta.com\/us\/author\/nikki-lavoie\">Nikki Lavoie<\/a>                   <\/div>\n                <\/div>\n              <\/article>\n                      <!-- Single item -->\n              <article class=\"single-card\">\n                \n                                    <figure class=\"bg-cover\">\n                    <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/us\/wp-content\/uploads\/2023\/01\/ameen-fahmy-_gEKtyIbRSM-unsplash.jpg.webp);\">\n                      <img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1000\" src=\"https:\/\/savanta.com\/us\/wp-content\/uploads\/2023\/01\/ameen-fahmy-_gEKtyIbRSM-unsplash.jpg\" class=\"attachment-big size-big\" alt=\"\" \/>                    <\/div>\n                    <div class=\"bg-ani\"><\/div>\n                  <\/figure>\n                                <div class=\"card-body\">\n                                      <span class=\"small\">User Experience<\/span>\n                  \n                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/us\/knowledge-centre\/view\/8-questions-to-turn-data-into-insights\/\">8 questions to turn data into insights<\/a>\n                  <\/h3>\n                  <div class=\"meta\">\n                                        <em> 12\/21\/2022 <\/em>  - by <a href=\"https:\/\/savanta.com\/us\/author\/nikki-lavoie\">Nikki Lavoie<\/a>                   <\/div>\n                <\/div>\n              <\/article>\n                      <!-- Single item -->\n              <article class=\"single-card\">\n                \n                                    <figure class=\"bg-cover\">\n                    <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/us\/wp-content\/uploads\/2022\/11\/paul-pastourmatzis-8kDOOrs608I-unsplash-1.jpg.webp);\">\n                      <img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"460\" src=\"https:\/\/savanta.com\/us\/wp-content\/uploads\/2022\/11\/paul-pastourmatzis-8kDOOrs608I-unsplash-1.jpg\" class=\"attachment-big size-big\" alt=\"\" \/>                    <\/div>\n                    <div class=\"bg-ani\"><\/div>\n                  <\/figure>\n                                <div class=\"card-body\">\n                                      <span class=\"small\">User Experience<\/span>\n                  \n                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/us\/knowledge-centre\/view\/3-key-things-that-put-the-x-in-experience\/\">3 key things that put the X in experience<\/a>\n                  <\/h3>\n                  <div class=\"meta\">\n                                        <em> 11\/24\/2022 <\/em>  - by <a href=\"https:\/\/savanta.com\/us\/author\/nikki-lavoie\">Nikki Lavoie<\/a>                   <\/div>\n                <\/div>\n              <\/article>\n                      <!-- Single item -->\n              <article class=\"single-card\">\n                \n                                    <figure class=\"bg-cover\">\n                    <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/us\/wp-content\/uploads\/2022\/09\/Savanta-banner-blog-posts-24-1024x600.jpg.webp);\">\n                      <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"600\" src=\"https:\/\/savanta.com\/us\/wp-content\/uploads\/2022\/09\/Savanta-banner-blog-posts-24-1024x600.jpg\" class=\"attachment-big size-big\" alt=\"\" \/>                    <\/div>\n                    <div class=\"bg-ani\"><\/div>\n                  <\/figure>\n                                <div class=\"card-body\">\n                                      <span class=\"small\">User Experience<\/span>\n                  \n                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/us\/knowledge-centre\/view\/leveraging-co-creation-in-global-research\/\">Leveraging co-creation in global research<\/a>\n                  <\/h3>\n                  <div class=\"meta\">\n                                        <em> 09\/28\/2022 <\/em>  - by <a href=\"https:\/\/savanta.com\/us\/author\/nikki-lavoie\">Nikki Lavoie<\/a>                   <\/div>\n                <\/div>\n              <\/article>\n        \n            <\/div>\n          <\/div>\n        <\/div>\n\n              <\/div>\n    <\/section>\n\n\n  <\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Scroll Our approach How it works Benefits Case studies Reports Our approach The sweet spot between market research, user research, and design research is where Savanta combines powerful human insight with actionable strategies to create cutting-edge technological innovation to help you adapt, evolve, and grow. As part of our our approach to user experience research we design bespoke methodologies to meet your objectives, create all of the materials, from screeners to (remote-specific) guides, and adapt them to the local culture. After fieldwork is complete all global findings are distilled into high-quality actionable reports supported by valuable ethnographic assets, straight from the field. We then create bespoke workshops to immerse your team in our findings and help you understand, prioritize and implement them into your business strategy. We empower you to assess any further research needs. How it works Design experiences that users love and create engaging, successful digital products and brands. We\u2019ve got the tools to spark solutions whether you\u2019re\u2026 01 Exploring new terrain Exploratory and foundational research that allows you to understand a segment of the population or a product niche, to prepare for next steps 02 Investigating your current surroundings Brand trackers to user journey explorations, everything you need to understand what\u2019s happening right now 03 Generating, filtering, and refining ideas Co-creation, ideation, and innovation with your stakeholders and your users, followed by Proof of Concept and concept testing 04 Building, evaluating, and preparing for launch Prototyping, wireframe exploration, creative mock testing, alpha and beta tests, and rigorous product and feature testing to get things just right 05 Looking to measure post-launch success Implementation and iterative testing of solutions, ongoing measurement of effect and value Research benefits Keep users coming back for more Create and enhance innovative, impactful, and inspired digital products that not just meet but exceed the expectations of the users that matter the most Achieve a deep understanding Our collaborative user research doesn\u2019t stop at the report, or at a single project &#8211; we immerse you in findings and offer \u2018what next\u2019 solutions to build and execute research programs Collaboration to achieve actionable deliverables We work with you to design anything from bespoke stakeholder workshops to co-create solutions, to service design-oriented roadmaps. Seamless cultural translation Adapting products and services to new cultures so that users experience them as if they had been designed in and for their language and culture Holistic insight Because of Savanta\u2019s extensive experience across research functions, we can link your user insights to those around brand, pricing, feature optimisation, and much more. Want to discover how we can help your brand? Contact us &#8220;I would definitely recommend Savanta for any research work. I\u2019ve worked with them multiple times on large and small projects, and they always go above and beyond, even at the proposal stage to win our work in the first place. I wouldn\u2019t hesitate to send our next brief to them.&#8221; Avanti West Coast &#8220;TPE have partnered with Savanta for over a decade , the research Savanta provides us with focuses on key business metrics for maintaining and improving the customer experience, Savanta have been fantastic to work with and provide rich insights for us to analyse and derive improvements. Savanta are proactive in their approach, forward thinking and know our market, we very much enjoy working with Savanta on research to improve our experience, the team always go above and beyond to assist us in our research.&#8221; Transpenine Express &#8220;You guys (the whole team) are brilliant \u2013 very responsive, very helpful and so delivery-focused. It\u2019s a real pleasure working with you.&#8221; Coutts Knowledge center View all Explore User Experience How can UX research help organizations? 11\/07\/2023 &#8211; by Nikki Lavoie User Experience 3 Tools for an Impactful Research Presentation 02\/07\/2023 &#8211; by Nikki Lavoie User Experience 8 questions to turn data into insights 12\/21\/2022 &#8211; by Nikki Lavoie User Experience 3 key things that put the X in experience 11\/24\/2022 &#8211; by Nikki Lavoie User Experience Leveraging co-creation in global research 09\/28\/2022 &#8211; by Nikki Lavoie<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":22805,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-55301","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/savanta.com\/us\/wp-json\/wp\/v2\/pages\/55301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/savanta.com\/us\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/savanta.com\/us\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/savanta.com\/us\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/savanta.com\/us\/wp-json\/wp\/v2\/comments?post=55301"}],"version-history":[{"count":0,"href":"https:\/\/savanta.com\/us\/wp-json\/wp\/v2\/pages\/55301\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/savanta.com\/us\/wp-json\/wp\/v2\/pages\/22805"}],"wp:attachment":[{"href":"https:\/\/savanta.com\/us\/wp-json\/wp\/v2\/media?parent=55301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}