Improve brand health and customer experience with BrandVue Retail
BrandVue Retail covers 190+ brands across the retail sector and captures and analyses the views of 96,000 UK consumers each year.
The BrandVue dashboard gives you clarity on exactly what drives brand performance in the marketplace and how to improve it.
- interviews every year
- retail brands covered
You benefit from:
Market size, market growth, segment trends, and consumer trends
Demographics, household, employment, sector behaviour, interests, media, online / social, and advertising
Awareness, familiarity, advantage, brand status, affinity/love, open image associations, and stated image associations
Positive buzz, negative buzz, advertising awareness, and spontaneous awareness
Adoption pyramid, consideration, preference, rejection, image drivers, and product associations
Penetration (L3M), penetration (L12M), frequency, NPS, satisfaction by channel, and experience area performance
How it works
Highly reliable data
With 97,000 interviews every year, daily quotas are set to ensure nationally-representative samples, and provide weekly representation of large and niche brands.
The 15-minute questionnaire is accessible to respondents on all digital devices and has a built-in facility to include ad hoc ‘trigger’ questions.
User friendly dashboard
The BrandVue online dashboard compiles all survey data in real-time to deliver accurate, up-to-date information in an easy-to-use format.
The BrandVue dashboard can be customised to your needs, including key demographic group focus, non-competitor brand exclusion, peer spotlighting, and bespoke break inclusion.
Get in Touch
Let's discuss BrandVue Retail, just leave a few details below.