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Leisure trends according to Gen Z

Download the eBook

This Gen Z eBook is an essential read for marketers who want to immerse themselves in the worlds of their young audiences and gain insight into how Gen Z spend their free time.

Josephine Hansom Managing Director, Youth 26/05/2021

This eBook uncovers five key leisure trends emerging among young people. Find out how Gen Z are spending their free time and what this means for your business. “Did you know…the top 3 lockdown hobbies for Gen Z were: reading, cooking / baking and knitting / needlework. 🤔 Read more in the eBook..”

Our specialist youth researchers reflect on the data from our Gen Z insight tracker – State of the Youth Nation – and reveal Gen Z’s most loved hobbies right now. Find out what is influencing and inspiring Gen Z, and how to apply this to your marketing strategy.

Complete the form below to download the eBook:


Keep plugged into youth trends

Interested in getting more regular Gen Z updates? Have you thought about subscribing to State of the Youth Nation (the essential Gen Z insight tracking product)?

Find out what you need to know about Gen Z without commissioning additional research. We’ve been tracking 16-24s since 2015, with 700+ questions that uncover what young people care about, where they’re headed and their digital worlds.

Membership gives you access to:

  • Latest Gen Z insights
  • Regular webinars
  • Insight workshops.

See what data we have that will change your business…

Download the brochure

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