{"id":25395,"date":"2022-07-22T08:37:36","date_gmt":"2022-07-22T08:37:36","guid":{"rendered":"https:\/\/savanta.com\/copy-of-youth\/"},"modified":"2024-07-18T15:17:16","modified_gmt":"2024-07-18T14:17:16","slug":"students","status":"publish","type":"page","link":"https:\/\/savanta.com\/eu\/audience-expertise\/students\/","title":{"rendered":"Higher Education"},"content":{"rendered":"<div id=\"pl-25395\"  class=\"panel-layout\" ><div id=\"pg-25395-0\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-25395-0-0\"  class=\"panel-grid-cell\" ><div id=\"panel-25395-0-0-0\" class=\"so-panel widget widget_one-page-navigation-widget panel-first-child\" data-index=\"0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-one-page-navigation-widget so-widget-one-page-navigation-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t>\r\n  <div class=\"wrapper-vid-img  sec-space-bottom\">\r\n                    <div class=\"banner-video-img \">\r\n            \r\n            <figure class=\"bg-cover\">\r\n                <div class=\"bg slide-image-up slide-image-up-half\"\r\n                    style=\"background-image: url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/SAV-Audience-Expertise-Students.jpg.webp);\">\r\n                    <img decoding=\"async\" width=\"1000\" height=\"313\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/SAV-Audience-Expertise-Students.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                <\/div>\r\n                <div class=\"bg-ani\"><\/div>\r\n            <\/figure>\r\n             <button class=\"button-down-arrow\" >\r\n                <span class=\"txt-down\">Scroll<\/span>\r\n                <span class=\"txt-arrow\"><\/span>\r\n            <\/button>\r\n        <\/div>\r\n                \r\n           \r\n               <div class=\"cb-nav-bar-wrap\">\r\n        <nav class=\"cb-nav-bar\">\r\n            <div class=\"container\">\r\n                <ul>\r\n                                            \r\n\r\n                    <li class=\"active \" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#our-approach\">Our approach<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#how-it-works\">How it works<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#benefits\">Benefits<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#research-methods\">Research methods<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#audience-expertise\">Audience expertise<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#case-studies\">Case studies<\/a>\r\n                        \r\n                    <\/li>\r\n                                             \r\n\r\n                    <li class=\"\" role=\"tab\" aria-selected=\"false\">\r\n                           \r\n                        <a href=\"#reports\">Reports<\/a>\r\n                        \r\n                    <\/li>\r\n                                         \r\n                <\/ul>\r\n            <\/div>\r\n        <\/nav>\r\n        <\/div>\r\n    \r\n \r\n    <\/div>\r\n<\/div><\/div><div id=\"panel-25395-0-0-1\" class=\"so-panel widget widget_overview-second-widget\" data-index=\"1\" ><div id=\"our-approach\" class=\"panel-widget-style panel-widget-style-for-25395-0-0-1\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-overview-second-widget so-widget-overview-second-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t>   <section class=\"make-better-wrap make-better-wrap-inner-page  sec-space-90 space-col\">\n            <div class=\"container\">\n\n                <div class=\"row\">\n                    <div class=\"col-lg-4\">\n                        <h2 data-aos=\"fade-up\"  >Our approach<\/h2>\n                    <\/div>\n                    <div class=\"col-lg-7 offset-lg-1\">\n                        <div class=\"common-content\" data-aos=\"fade-up\">\n                           <p>We are famous. What for? For solving student and applicant challenges for over 100 UK universities. To attract and retain the best and the brightest, you need access to the minds of specialist youth audiences, university applicants, students, and recent graduates. What are they really motivated by? What will they do next?<\/p>\n<p>Our HE researchers (formerly from YouthSight) have over 15 years of sector expertise and student tracking data that will ensure you never start from zero. We have over 32,300 university applicants and considerers on our panel. We can uncover data including subject areas applied for, expected UCAS points, likely living arrangements and institutions applied to.<\/p>\n<p>What\u2019s more, our student panel includes over 46,500 higher education students from across the UK. We can profile by ethnicity, university group, institution, course level, course duration, living arrangements and much more.<\/p>\n<p>If you\u2019re interested in people entering the workplace, we have over 11,400 recent graduates on our panel. From future entrepreneurs to financial service professionals, and educators to engineers. Our data includes gender, age, nationality, degree class achieved, employment status, sector and company type.<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/section>\n<\/div><\/div><\/div><div id=\"panel-25395-0-0-2\" class=\"so-panel widget widget_stats-widget\" data-index=\"2\" ><div id=\"stats\" class=\"panel-widget-style panel-widget-style-for-25395-0-0-2\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-stats-widget so-widget-stats-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t>\n <section class=\"stats  sec-space-40\">\n            <div class=\"container\">\n                <div class=\"row\">\n                \t                    <div class=\"col-lg-3 col-md-3 col-sm-6\">\n                        <div class=\"counter-item\" data-aos=\"fade-up\">\n                        \t                            <div class=\"counter\">\n                            \t                                <span class=\"stats__number\" data-targetnum=\"32\" data-Speed=\"3000\">0<\/span>\n                                                                                        <span class=\"stats__text\">k+<\/span>\n                                                            <\/div>\n                        \n                                                         <span class=\"stats__text\">university applicants<\/span>\n                                                <\/div>\n                    <\/div>\n                                        <div class=\"col-lg-3 col-md-3 col-sm-6\">\n                        <div class=\"counter-item\" data-aos=\"fade-up\">\n                        \t                            <div class=\"counter\">\n                            \t                                <span class=\"stats__number\" data-targetnum=\"46\" data-Speed=\"3000\">0<\/span>\n                                                                                        <span class=\"stats__text\">k+<\/span>\n                                                            <\/div>\n                        \n                                                         <span class=\"stats__text\">higher education students<\/span>\n                                                <\/div>\n                    <\/div>\n                                        <div class=\"col-lg-3 col-md-3 col-sm-6\">\n                        <div class=\"counter-item\" data-aos=\"fade-up\">\n                        \t                            <div class=\"counter\">\n                            \t                                <span class=\"stats__number\" data-targetnum=\"11\" data-Speed=\"3000\">0<\/span>\n                                                                                        <span class=\"stats__text\">k+<\/span>\n                                                            <\/div>\n                        \n                                                         <span class=\"stats__text\">recent graduates<\/span>\n                                                <\/div>\n                    <\/div>\n                                        \n                <\/div>\n            <\/div>\n        <\/section>\n\n<\/div><\/div><\/div><div id=\"panel-25395-0-0-3\" class=\"so-panel widget widget_our-products-widget\" data-index=\"3\" ><div id=\"how-it-works\" class=\"panel-widget-style panel-widget-style-for-25395-0-0-3\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-our-products-widget so-widget-our-products-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t>            <section class=\"our-products sec-space-90\" id=\"audience-access\">\r\n                <div class=\"container dflex\">\r\n                    <div class=\"sidebar\">\r\n                                                            <h2 data-aos=\"fade-up\">Audience access<\/h2>\r\n                                                        \r\n                        <div class=\"c-text\" data-aos=\"fade-up\" ><p>We\u2019ll help you to access higher education and student audience market research and discover the best insights into the graduate journey.<\/p>\n \r\n                                                    <\/div>\r\n                            \r\n                    <\/div>\r\n                    \r\n                                                    <div class=\"common-content\">\r\n                                    <script src=\"https:\/\/unpkg.com\/@lottiefiles\/lottie-player@latest\/dist\/lottie-player.js\"><\/script> \r\n                                    \r\n                                    <!-- Single item -->\r\n                                                                                    <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">01<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Panellist rewards<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p>Panel members remain engaged within the community by contributing to blogs, taking part in competitions and winning cash prizes.<\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                                            <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">02<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Panel improvement sessions<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p>We invest in project managers and community leaders who know how and when to engage young people. Our regular internal panel improvement sessions and panellist focus groups ensure members have the best experience.<\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                                            <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">03<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Great recruitment<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p>We analyse, assess, and set metrics around recruitment, so we can focus on attracting the highest quality panellists. Don\u2019t worry \u2013 we also screen rigorously for fraudulent members.<\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                                            <article class=\"card\">\r\n\r\n                                                                                                                        <div class=\"number\">04<\/div> \r\n                                                                                                                                <div class=\"card-body\">\r\n                                                                                                                                                    <h3 class=\"h4\" data-aos=\"fade-up\">Community spirit<\/h3>\r\n                                                                                                                                                \r\n                                                                    <div class=\"c-text\" data-aos=\"fade-up\">\r\n                                                                        <p>We treat our members with the upmost respect. Our community management team take a holistic approach to panel care and our mission is to bring the voice of student, university and graduate population into the boardroom.<\/p>\n   \r\n                                                                        \r\n                                                                                                                                            <\/div>\r\n                                     \r\n                                                                <\/div>\r\n                                                                                                            <\/article>\r\n                                                                            <\/div>\r\n                                            <\/div>\r\n            <\/section>\r\n        <\/div><\/div><\/div><div id=\"panel-25395-0-0-4\" class=\"so-panel widget widget_research-benefits-widget\" data-index=\"4\" ><div id=\"benefits\" class=\"panel-widget-style panel-widget-style-for-25395-0-0-4\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-research-benefits-widget so-widget-research-benefits-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t><section class=\"research-benefits sec-space-90\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row heading-row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<h2 data-aos=\"fade-up\">Research benefits<\/h2>\r\n\t\t\t\t<p data-aos=\"fade-up\">Our hassle-free methods allow you to engage with key applicants, students and graduates.<\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row benefits-row\">\r\n\t\t                \t\t\t<div class=\"col-lg-4 benefit-item\" data-aos=\"fade-up\">\r\n\t\t\t\t<div class=\"benefit-icon\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/08\/Communication-effectiveness.svg\" alt=\"\" \/>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<h3 class=\"h5\">Speak to the right people<\/h3>\r\n\t\t\t    \t\t\t    \t\t\t\t<p>Our rigorous checks and validations ensure we\u2019re speaking to the right person, with the right experience and at the right stage of their education.<\/p>\r\n\t\t\t                       \t\t\t<\/div>\r\n\t\t   \t\t\t<div class=\"col-lg-4 benefit-item\" data-aos=\"fade-up\">\r\n\t\t\t\t<div class=\"benefit-icon\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/08\/Understanfing-Stakeholders-and-employees.svg\" alt=\"\" \/>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<h3 class=\"h5\">Engaged and active community<\/h3>\r\n\t\t\t    \t\t\t    \t\t\t\t<p>Our community members are highly engaged with an average response rate of 30%. An impressive 75% of our panellists are unique to the OpinionPanel community, which prevents survey fatigue. You won\u2019t find as many young people in one place anywhere else in the UK.<\/p>\r\n\t\t\t                       \t\t\t<\/div>\r\n\t\t   \t\t\t<div class=\"col-lg-4 benefit-item\" data-aos=\"fade-up\">\r\n\t\t\t\t<div class=\"benefit-icon\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/08\/Thought-Leadership-2.svg\" alt=\"\" \/>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<h3 class=\"h5\">High quality insights<\/h3>\r\n\t\t\t    \t\t\t    \t\t\t\t<p>It\u2019s quite a skill knowing how to engage higher education audiences \u2013 and cut through the noise! Luckily, we\u2019ve got decades of student audience research experience and are skilled at engaging and communicating with this audience. We have over 1,000 data points for you to deep-dive into hyper-segmentation.<\/p>\r\n\t\t\t                       \t\t\t<\/div>\r\n\t\t   \t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n        \r\n<\/div><\/div><\/div><div id=\"panel-25395-0-0-5\" class=\"so-panel widget widget_research-methods-widget\" data-index=\"5\" ><div id=\"research-methods\" class=\"panel-widget-style panel-widget-style-for-25395-0-0-5\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-research-methods-widget so-widget-research-methods-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t>\t<section class=\"research-methods sec-space-90\">\r\n            <div class=\"container\">\r\n                      <div class=\"row heading-row\">\r\n                                        <div class=\"col-lg-6 col-md-9 col-sm-9\">\r\n                        <h2 data-aos=\"fade-up\">Research methods<\/h2>\r\n                    <\/div>\r\n                                                 <\/div>\r\n                            <div class=\"row research-item-row\">\r\n\t\t\t\t \r\n                                    <div class=\"col-lg-6 col-md-12 research-item\">\r\n                        <div class=\"research-item-inner\" data-aos=\"fade-up\">\r\n                           \r\n                            <div class=\"research-image\"   style=\"background-image: url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/Qualitative-1920x870px-1-768x768.jpg)\"  >\r\n                                                               <img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/Qualitative-1920x870px-1-768x768.jpg\"\r\n                                    alt=\"\" \/>\r\n                                                            <\/div>\r\n                       \r\n                                                        <div class=\"research-name\">\r\n                                                                 <h3 class=\"h5\">Qualitative<\/h3>\r\n                                                                                              <\/div>\r\n                                                <\/div>\r\n                    <\/div>\r\n                                        <div class=\"col-lg-6 col-md-12 research-item\">\r\n                        <div class=\"research-item-inner\" data-aos=\"fade-up\">\r\n                           \r\n                            <div class=\"research-image\"   >\r\n                                                           <\/div>\r\n                       \r\n                                                        <div class=\"research-name\">\r\n                                                                 <h3 class=\"h5\">Quantitative<\/h3>\r\n                                                                                              <\/div>\r\n                                                <\/div>\r\n                    <\/div>\r\n                                        <div class=\"col-lg-6 col-md-12 research-item\">\r\n                        <div class=\"research-item-inner\" data-aos=\"fade-up\">\r\n                           \r\n                            <div class=\"research-image\"   >\r\n                                                           <\/div>\r\n                       \r\n                                                        <div class=\"research-name\">\r\n                                                                 <h3 class=\"h5\">Analytics<\/h3>\r\n                                                                                              <\/div>\r\n                                                <\/div>\r\n                    <\/div>\r\n                                        <div class=\"col-lg-6 col-md-12 research-item\">\r\n                        <div class=\"research-item-inner\" data-aos=\"fade-up\">\r\n                           \r\n                            <div class=\"research-image\"   >\r\n                                                           <\/div>\r\n                       \r\n                                                        <div class=\"research-name\">\r\n                                                                 <h3 class=\"h5\">Secondary research<\/h3>\r\n                                                                                              <\/div>\r\n                                                <\/div>\r\n                    <\/div>\r\n                                        <div class=\"col-lg-6 col-md-12 research-item\">\r\n                        <div class=\"research-item-inner\" data-aos=\"fade-up\">\r\n                           \r\n                            <div class=\"research-image\"   style=\"background-image: url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/Behavioural_Science-1920x870px-768x768.jpg)\"  >\r\n                                                               <img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/Behavioural_Science-1920x870px-768x768.jpg\"\r\n                                    alt=\"\" \/>\r\n                                                            <\/div>\r\n                       \r\n                                                        <div class=\"research-name\">\r\n                                                                 <h3 class=\"h5\">Behavioural science<\/h3>\r\n                                                                                              <\/div>\r\n                                                <\/div>\r\n                    <\/div>\r\n                                    <\/div>\r\n                        <\/div>\r\n        <\/section>\r\n        \r\n<\/div><\/div><\/div><div id=\"panel-25395-0-0-6\" class=\"so-panel widget widget_audience-expertise-widget\" data-index=\"6\" ><div id=\"audience-expertise\" class=\"panel-widget-style panel-widget-style-for-25395-0-0-6\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-audience-expertise-widget so-widget-audience-expertise-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t><section class=\"four-column-text sec-space-90\" id=\"audience-expertise\">\r\n            <div class=\"container\">\r\n                <div class=\"dflex\">\r\n                                      <div class=\"col-left\" data-aos=\"fade-up\">\r\n                        <h2>Audience expertise<\/h2>\r\n                    <\/div>\r\n                                                        <div class=\"col-right\">\r\n                        <!-- Single Item -->\r\n                                                <div class=\"col-three-one\" data-aos=\"fade-up\">\r\n                                                                                  <h3 class=\"h5\"><a href=\"\/audience-expertise\/b2b\/ \">B2B<\/a><\/h3>\r\n                                                                                <p>Engage with decision makers. Key to the success of business to business (B2B) engagement is high quality target audience research. <\/p>\n                            \r\n                        <\/div>\r\n                                              <div class=\"col-three-one\" data-aos=\"fade-up\">\r\n                                                                                  <h3 class=\"h5\"><a href=\"\/audience-expertise\/consumer\">Consumer<\/a><\/h3>\r\n                                                                                <p>High quality data is at the heart of great decision making. We ensure you\u2019re researching the consumer market in a way that\u2019s on-brand and engaging.<\/p>\n                            \r\n                        <\/div>\r\n                                              <div class=\"col-three-one\" data-aos=\"fade-up\">\r\n                                                                                  <h3 class=\"h5\"><a href=\"\/audience-expertise\/high-net-worth-individuals\">HNWI<\/a><\/h3>\r\n                                                                                <p>Considering their spend and potential, the High-net-worth individuals (HNWIs) audience is vital to understand for luxury, high-end brands. Access precious insights into this small but diverse group.<\/p>\n                            \r\n                        <\/div>\r\n                                              <div class=\"col-three-one\" data-aos=\"fade-up\">\r\n                                                                                  <h3 class=\"h5\"><a href=\"\/audience-expertise\/mps\/ \">MPs<\/a><\/h3>\r\n                                                                                <p>From Westminster to Brussels understanding the ever-evolving political landscape is key to your reputation, policy positioning and engagement activities.<\/p>\n                            \r\n                        <\/div>\r\n                                              <div class=\"col-three-one\" data-aos=\"fade-up\">\r\n                                                                                  <h3 class=\"h5\"><a href=\"\/audience-expertise\/students\/\">Higher education<\/a><\/h3>\r\n                                                                                <p>From applicants to students and graduates and an unsurpassed youth and student research panel, we provide target audience research for further and higher education specialist audiences.<\/p>\n                            \r\n                        <\/div>\r\n                                              <div class=\"col-three-one\" data-aos=\"fade-up\">\r\n                                                                                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/audience-expertise\/youth\/ \">Youth<\/a><\/h3>\r\n                                                                                <p>Brands targeting the youth market need target audience research that offers instant access to the UK\u2019s largest, most engaged youth research panel \u2013 ours! With 150,000 under-30s and over 1,000 data points, we can expose the diverse interests and opinions of the younger generation.<\/p>\n                            \r\n                        <\/div>\r\n                                              <!-- Single Item -->\r\n                        \r\n                    <\/div>\r\n                                  <\/div>\r\n            <\/div>\r\n        <\/section>\r\n        <\/div><\/div><\/div><div id=\"panel-25395-0-0-7\" class=\"so-panel widget widget_get-in-touch-widget\" data-index=\"7\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-get-in-touch-widget so-widget-get-in-touch-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t><section class=\"subscribe-wrap sec-space-90\" id=\"want-to-discover-how-we-can-help-your-brand\">\r\n              <div class=\"container\">\r\n                <div class=\"subscribe-in\"  >\r\n                                      <div class=\"common-content\" data-aos=\"fade-up\"   >\r\n                                               <h2 class=\"h3\">Want to discover how we can help your brand?<\/h2>\r\n                                                                      <\/div>\r\n                                     \r\n                    <a href=\"\/contact-us\/\" class=\"btn btn-black btn-arrow hover-dark\" data-aos=\"fade-up\"    data-aos-delay=\"200\">Find out more<\/a>\r\n                                  <\/div>\r\n            <\/div>\r\n                     <\/section>\r\n<\/div><\/div><div id=\"panel-25395-0-0-8\" class=\"so-panel widget widget_video-widget\" data-index=\"8\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-video-widget so-widget-video-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t>\n            <div class=\"custom-videos video-parent sec-space-90\" data-aos=\"fade-up\">\n                            <\/div>\n\t\t\n                                        <div class=\"two-custom-video sec-space-90 video-parent \">\n                                <div class=\"container\">\n                                    <div class=\"dflex\">\n                                                                                            <div class=\"col-left\">\n                                                        <!-- Single video loop -->\n                                                        \n                                                        <div class=\"embed-vimeo\" data-video-id=\"747559529\" data-aos=\"fade-up\">\n                                                            <button class=\"embed-vimeo-play\"><span class=\"sr-only\">Play Video<\/span><\/button>\n                                                            <img decoding=\"async\" data-vimeo-id=\"747559529\" src=\"\" alt=\"Results Day How are A Level students feeling ahead of receiving their exam results video\" \/>\n                                                        <\/div>\n\n                                                                                                                            <a href=\"#\" data-aos=\"fade-up\" class=\"btn-simple-arrow view-transcript\" data-transcript=\"0\">View transcript<\/a>\n                                                                                                                        \n                                                        <!-- Single video loop -->\n                                                    <\/div>\n                                                                                        \n                                                                                            <div class=\"col-right\" data-aos=\"fade-up\">\n\n                                                        <h2 class=\"h3\"> Results Day  <em>How are A Level students feeling ahead of receiving their exam results<\/em> <\/h2>\n                                                                                                             <\/div>\n                                                                                    <\/div>\n                                                                                    <br\/>\n                                                <div id=\"transcript_0\" class=\"transcript-content\" style=\"display: none;\">\n                                                    <h5 style=\"padding: 15px 15px 15px 0px;\">Video Transcript<\/h5>\n\n                                                    <div style=\"padding: 0px 20px 0px 40px;border-left: 1px dashed #F5AEB3;\">\n                                                        <p>00:00<br \/>\nYouthSight<br \/>\nNow part of Savanta<\/p>\n<p>00:06<br \/>\nHow are students feeling ahead of receiving their A Levels?<br \/>\n<strong>Person A:<\/strong> I\u2019m a little bit nervous about Results Day, because I don\u2019t really know what\u2019s going to happen with the government changes and everything, saying that there\u2019s going to be a lot less top grades. So, I\u2019m a little bit anxious, but, also I\u2019m trying not to think about that. But yeah, I\u2019m still hopeful that I will get into my firm choice of uni.<\/p>\n<p>00:24<br \/>\n<strong>Person B:<\/strong> When it comes to receiving my results, I\u2019m feeling very confident because I feel that I\u2019ve done very good in my exams.<\/p>\n<p>00:33<br \/>\n<strong>Person C: <\/strong>Feeling very excited to find out how A-Levels went after such a long wait and having not done GCSEs as well, I\u2019m excited to have a proper finishing off experience at the end of sixth form.<\/p>\n<p>00:45<br \/>\n<strong>Person D:<\/strong> I feel relatively optimistic about my grades, based on my exams. But, just the high pressure of it all. It\u2019s kind of a bit stressful I guess.<\/p>\n<p>00:56<br \/>\n<strong>Person E:<\/strong> The A [Level] results are coming out soon and I feel excited, and confident, and I\u2019m also nervous. I just can\u2019t wait for the result to get here so that I would know my next steps.<\/p>\n<p>01:09<br \/>\n<strong>Person F:<\/strong> You can\u2019t worry about it too hard, you just got to see what happens and hope and pray, well, you\u2019ll be fine!<\/p>\n<p>01:16<br \/>\n<strong>Person C:<\/strong> I\u2019m very excited because I\u2019m feeling confident that I\u2019m going to be able to carry on with my next steps and what I\u2019ve got planned.<\/p>\n<p>01:20<br \/>\n<strong>Person G:<\/strong> I\u2019m also excited, because once this stage in my life is over I\u2019ll move on to whatever\u2019s next.<\/p>\n<p>01:28<br \/>\n<strong>Person H: <\/strong>Ahead of receiving my A-Level results, I\u2019m extremely nervous. It\u2019s really taking an impact on my mental health. I\u2019ve started to doubt my ability and isolate myself and just lose confidence.<\/p>\n<p>01:51<br \/>\n<strong>Person F: <\/strong>I\u2019m nervous, everyone\u2019s nervous, no one\u2019s actually confident on Results Day.<\/p>\n<p>01:56<br \/>\n<strong>Person H:<\/strong> None of my work from last year counts and [it\u2019s] the first year of doing exams, in like three \/ four years, something like that, and it\u2019s the most important year, and I\u2019m really excited to go to uni.<\/p>\n<p>02:14<br \/>\nShare the big moments in young people\u2019s lives and make more meaningful connections.<br \/>\nIntroducing the new youth practice team at Savanta, formerly YouthSight.<br \/>\nTalk to our youth researchers today.<br \/>\nwww.savanta.com<\/p>\n                                                    <\/div>\n                                                <\/div>\n                                                                            <\/div>\n                            <\/div>\n    \t\t\t                                    <div class=\"two-custom-video sec-space-90 video-parent \">\n                                <div class=\"container\">\n                                    <div class=\"dflex\">\n                                                                                            <div class=\"col-left\">\n                                                        <!-- Single video loop -->\n                                                        \n                                                        <div class=\"embed-vimeo\" data-video-id=\"753285848\" data-aos=\"fade-up\">\n                                                            <button class=\"embed-vimeo-play\"><span class=\"sr-only\">Play Video<\/span><\/button>\n                                                            <img decoding=\"async\" data-vimeo-id=\"753285848\" src=\"\" alt=\"Independent Learning What new skills are Gen Z learning and where are they learning them? video\" \/>\n                                                        <\/div>\n\n                                                                                                                            <a href=\"#\" data-aos=\"fade-up\" class=\"btn-simple-arrow view-transcript\" data-transcript=\"1\">View transcript<\/a>\n                                                                                                                        \n                                                        <!-- Single video loop -->\n                                                    <\/div>\n                                                                                        \n                                                                                            <div class=\"col-right\" data-aos=\"fade-up\">\n\n                                                        <h2 class=\"h3\"> Independent Learning  <em>What new skills are Gen Z learning and where are they learning them?<\/em> <\/h2>\n                                                                                                             <\/div>\n                                                                                    <\/div>\n                                                                                    <br\/>\n                                                <div id=\"transcript_1\" class=\"transcript-content\" style=\"display: none;\">\n                                                    <h5 style=\"padding: 15px 15px 15px 0px;\">Video Transcript<\/h5>\n\n                                                    <div style=\"padding: 0px 20px 0px 40px;border-left: 1px dashed #F5AEB3;\">\n                                                        <p>00:04<br \/>\nYoung people love learning in their free time, and social media (particularly YouTube and TikTok) facilitates this.<\/p>\n<p>00:07<br \/>\n<strong>Person A:<\/strong> In my free time, I\u2019ve decided to teach myself how to become a first aider. How I do this is through YouTube. There are plenty of videos from St. John\u2019s Ambulance.<\/p>\n<p>00:21<br \/>\n<strong>Person B: <\/strong>I\u2019ve learned so much stuff off TikTok. That\u2019s not necessarily like specific skills, but it\u2019s stuff about the world, about social theory.<\/p>\n<p>00:29<br \/>\n<strong>Person C:<\/strong> There are quite a few things that I have learned through TikTok. Sometimes on the \u2018For You\u2019 page there are some self-defence videos that come up on how to defend yourself, so that\u2019s quite useful.<\/p>\n<p>00:38<br \/>\n<strong>Person D:<\/strong> I have used TikTok to find out how to make certain clothes or designs, because there are loads of people on TikTok that are like really skilled with their hands.<\/p>\n<p>00:45<br \/>\n<strong>Person C:<\/strong> Also, I feel like watching lives and people debating, you also gain knowledge as well.<\/p>\n<p>00:49<br \/>\n<strong>Person E:<\/strong> I have used various YouTube and Facebook tutorials to teach myself things. For example, cooking and baking skills and also arts and craft skills.<\/p>\n<p>01:01<br \/>\n<strong>Person B: <\/strong>I\u2019ve learnt a lot about filmmaking from reading and from YouTube and photography as well, which are two skills that I\u2019m pursuing.<\/p>\n<p>01:09<br \/>\n<strong>Person C:<\/strong> I\u2019ve also taught myself using YouTube to learn how to beatbox, which was quite cool.<\/p>\n<p>01:14<br \/>\n<strong>Person B:<\/strong> I also use my independent time to learn like crafty things, like jewellery making and weaving and random stuff like that.<\/p>\n<p>01:22<br \/>\n<strong>Person A:<\/strong> And the reason they\u2019ve been so beneficial is because they\u2019re visual, they\u2019re shorter, and they\u2019re easier to understand, showing you steps of exactly what you need to do to accomplish the goal of what you\u2019re trying to learn.<\/p>\n<p>01:35<br \/>\nWith so much content available online, learning opportunities are vast. But one desirable skill stands out more than most\u2026<\/p>\n<p>01:42<br \/>\n<strong>Person D:<\/strong> I am learning Mandarin right now so I use Duolingo, I use LingoDeer, YouTube (where I watch movies in Mandarin now).<\/p>\n<p>01:52<br \/>\n<strong>Person E:<\/strong> I have been teaching myself Spanish. I\u2019ve taken classes in private, but now from using various resources online to teach myself.<\/p>\n<p>02:00<br \/>\n<strong>Person F:<\/strong> I use my free time to learn a language. I use Rosetta Stone.<\/p>\n<p>02:06<br \/>\n<strong>Person C:<\/strong> So, I\u2019ve actually used YouTube and apps like DuoLingo to teach myself a bit of German.<\/p>\n<p>02:12<br \/>\nThe app DuoLingo is a popular choice for learning languages.<\/p>\n<p>02:16<br \/>\n<strong>Person G: <\/strong>Personally, DuoLingo\u2019s probably my favourite, because of the way it makes learning a language so easy by breaking it down to these tiny little steps, making games into it, making the process so enjoyable when normally it\u2019s such a tedious and repetitive process.<\/p>\n<p>02:30<br \/>\n<strong>Person C:<\/strong> I\u2019ve used the DuoLingo app. It\u2019s especially quite enjoyable because you can see the progress you make over time, so there\u2019s a sense of achievement as you kind of level up through the different ranks.<\/p>\n<p>02:41<br \/>\nSimilarly, life skills such as coding (which enhance future career prospects) are also important\u2026<\/p>\n<p>02:47<br \/>\n<strong>Person D:<\/strong> I also tried to teach myself coding. The basic stuff like CSS, HTML, Javascript.<\/p>\n<p>02:54<br \/>\n<strong>Person A:<\/strong> I would love to do more self-learning, particularly around the topics of technology; coding, anything to do with cryptocurrencies, anything that is generally in the news today.<\/p>\n<p>03:07<br \/>\n<strong>Person C:<\/strong> For me personally, I think learning to code and becoming more professional at coding, would be something useful and something that I\u2019d want to do.<\/p>\n<p>03:15<br \/>\n<strong>Person G: <\/strong>I do stuff on Udemy, courses on there about things like stock learning, stock finances.<\/p>\n<p>03:23<br \/>\n<strong>Person C:<\/strong> It would especially be useful for employability purposes.<\/p>\n<p>03:27<br \/>\n<strong>Person H: <\/strong>I would like to do more independent learning to enhance my future job prospects, so in areas such as business.<\/p>\n<p>03:33<br \/>\n<strong>Person D:<\/strong> I\u2019ve really loved watching TikToks of people with small businesses on how they started off learning something new and now, all of a sudden, it\u2019s like a 5-figure business or 6-figure business. So, it would just be really good to be able to create something for myself and save money in that way.<\/p>\n<p>03:47<br \/>\nFind out what this means for the future of your business.<br \/>\nTalk to our youth researchers.<\/p>\n                                                    <\/div>\n                                                <\/div>\n                                                                            <\/div>\n                            <\/div>\n    \t\t\t                \n        <\/div><\/div>           \n         \n        <section class=\"case-study-widget sec-space-90 is-visible\" id=\"case-studies\">\n            <div class=\"container\">\n                            <div class=\"title-wrap\">\n                    <h2 data-aos=\"fade-up\">Case Studies<\/h2>\n                                    <\/div>\n              \n                                <div class=\"case-study-slider\"  >\n                    <div class=\"swiper-wrapper\">\n                             <!-- single slide -->\n                         <div class=\"swiper-slide\">\n\n                            <div class=\"single-item\">\n                                <div class=\"item-left\">\n                                    <div class=\"item-wrap\">\n\n                                        <h2 data-swiper-parallax-y=\"-50\" data-swiper-parallax-duration=\"500\"\n                                        data-swiper-parallax-opacity=\"0\"> University of Oxford<strong>Gauging alumni perceptions<\/strong> <\/h2>\n                                    <p data-swiper-parallax-y=\"-20\" data-swiper-parallax-duration=\"700\"\n                                        data-swiper-parallax-opacity=\"0\"><\/p>\n                                    <a href=\"https:\/\/savanta.com\/eu\/case-studies\/university-of-oxford\/\" class=\"btn btn-arrow btn-white\" data-swiper-parallax-y=\"-30\"\n                                        data-swiper-parallax-duration=\"1000\" data-swiper-parallax-opacity=\"0\">\n                                        Learn More <\/a>\n                                    <\/div>\n                                <\/div>\n                                                                <div class=\"item-right\">\n                                    <figure data-swiper-parallax-x=\"-150\" data-swiper-parallax-duration=\"1000\">\n                                                                               \n                                        <img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/02\/oxford-uni-trans.png.webp\" alt=\"\" >\n                                    <\/figure>\n\n                                    <div class=\"animate-img\">\n                                    <svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n                                            xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"180px\"\n                                            height=\"180px\" viewBox=\"0 0 90 90\" xml:space=\"preserve\">\n                                            <circle class=\"circle\" cx=\"45\" cy=\"45\" r=\"36\" fill=\"transparent\"\n                                                stroke=\"black\" stroke-width=\"9\"><\/circle>\n                                            <circle class=\"another-circle\" transform=\"rotate(-90 45 45)\" cx=\"45\" cy=\"45\"\n                                                r=\"36\" fill=\"transparent\" stroke=\"black\" stroke-width=\"9\"><\/circle>\n\n                                        <\/svg>\n                                    <\/div>\n                                <\/div>\n                           \n                            <\/div>\n                        <\/div>\n                        <!-- single slide -->\n                         <!-- single slide -->\n                         <div class=\"swiper-slide\">\n\n                            <div class=\"single-item\">\n                                <div class=\"item-left\">\n                                    <div class=\"item-wrap\">\n\n                                        <h2 data-swiper-parallax-y=\"-50\" data-swiper-parallax-duration=\"500\"\n                                        data-swiper-parallax-opacity=\"0\"> University of Manchester<strong>Informing open day strategy<\/strong> <\/h2>\n                                    <p data-swiper-parallax-y=\"-20\" data-swiper-parallax-duration=\"700\"\n                                        data-swiper-parallax-opacity=\"0\"><\/p>\n                                    <a href=\"https:\/\/savanta.com\/eu\/case-studies\/university-of-manchester\/\" class=\"btn btn-arrow btn-white\" data-swiper-parallax-y=\"-30\"\n                                        data-swiper-parallax-duration=\"1000\" data-swiper-parallax-opacity=\"0\">\n                                        Learn More <\/a>\n                                    <\/div>\n                                <\/div>\n                                                                <div class=\"item-right\">\n                                    <figure data-swiper-parallax-x=\"-150\" data-swiper-parallax-duration=\"1000\">\n                                                                               \n                                        <img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/U-Manchester.png.webp\" alt=\"\" >\n                                    <\/figure>\n\n                                    <div class=\"animate-img\">\n                                    <svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n                                            xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"180px\"\n                                            height=\"180px\" viewBox=\"0 0 90 90\" xml:space=\"preserve\">\n                                            <circle class=\"circle\" cx=\"45\" cy=\"45\" r=\"36\" fill=\"transparent\"\n                                                stroke=\"black\" stroke-width=\"9\"><\/circle>\n                                            <circle class=\"another-circle\" transform=\"rotate(-90 45 45)\" cx=\"45\" cy=\"45\"\n                                                r=\"36\" fill=\"transparent\" stroke=\"black\" stroke-width=\"9\"><\/circle>\n\n                                        <\/svg>\n                                    <\/div>\n                                <\/div>\n                           \n                            <\/div>\n                        <\/div>\n                        <!-- single slide -->\n                         <!-- single slide -->\n                         <div class=\"swiper-slide\">\n\n                            <div class=\"single-item\">\n                                <div class=\"item-left\">\n                                    <div class=\"item-wrap\">\n\n                                        <h2 data-swiper-parallax-y=\"-50\" data-swiper-parallax-duration=\"500\"\n                                        data-swiper-parallax-opacity=\"0\"> Plymouth College of Art<strong>Maximising new course success<\/strong> <\/h2>\n                                    <p data-swiper-parallax-y=\"-20\" data-swiper-parallax-duration=\"700\"\n                                        data-swiper-parallax-opacity=\"0\"><\/p>\n                                    <a href=\"https:\/\/savanta.com\/eu\/case-studies\/plymouth-college-of-art\/\" class=\"btn btn-arrow btn-white\" data-swiper-parallax-y=\"-30\"\n                                        data-swiper-parallax-duration=\"1000\" data-swiper-parallax-opacity=\"0\">\n                                        Learn More <\/a>\n                                    <\/div>\n                                <\/div>\n                                                                <div class=\"item-right\">\n                                    <figure data-swiper-parallax-x=\"-150\" data-swiper-parallax-duration=\"1000\">\n                                                                               \n                                        <img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/PCAD-Isolated-1.png.webp\" alt=\"\" >\n                                    <\/figure>\n\n                                    <div class=\"animate-img\">\n                                    <svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n                                            xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"180px\"\n                                            height=\"180px\" viewBox=\"0 0 90 90\" xml:space=\"preserve\">\n                                            <circle class=\"circle\" cx=\"45\" cy=\"45\" r=\"36\" fill=\"transparent\"\n                                                stroke=\"black\" stroke-width=\"9\"><\/circle>\n                                            <circle class=\"another-circle\" transform=\"rotate(-90 45 45)\" cx=\"45\" cy=\"45\"\n                                                r=\"36\" fill=\"transparent\" stroke=\"black\" stroke-width=\"9\"><\/circle>\n\n                                        <\/svg>\n                                    <\/div>\n                                <\/div>\n                           \n                            <\/div>\n                        <\/div>\n                        <!-- single slide -->\n                         <!-- single slide -->\n                         <div class=\"swiper-slide\">\n\n                            <div class=\"single-item\">\n                                <div class=\"item-left\">\n                                    <div class=\"item-wrap\">\n\n                                        <h2 data-swiper-parallax-y=\"-50\" data-swiper-parallax-duration=\"500\"\n                                        data-swiper-parallax-opacity=\"0\"> University of Southampton<strong>Evaluating brand resonance<\/strong> <\/h2>\n                                    <p data-swiper-parallax-y=\"-20\" data-swiper-parallax-duration=\"700\"\n                                        data-swiper-parallax-opacity=\"0\"><\/p>\n                                    <a href=\"https:\/\/savanta.com\/eu\/case-studies\/university-of-southampton\/\" class=\"btn btn-arrow btn-white\" data-swiper-parallax-y=\"-30\"\n                                        data-swiper-parallax-duration=\"1000\" data-swiper-parallax-opacity=\"0\">\n                                        Learn More <\/a>\n                                    <\/div>\n                                <\/div>\n                                                                <div class=\"item-right\">\n                                    <figure data-swiper-parallax-x=\"-150\" data-swiper-parallax-duration=\"1000\">\n                                                                               \n                                        <img decoding=\"async\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2022\/07\/Southampton-University.png.webp\" alt=\"\" >\n                                    <\/figure>\n\n                                    <div class=\"animate-img\">\n                                    <svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n                                            xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"180px\"\n                                            height=\"180px\" viewBox=\"0 0 90 90\" xml:space=\"preserve\">\n                                            <circle class=\"circle\" cx=\"45\" cy=\"45\" r=\"36\" fill=\"transparent\"\n                                                stroke=\"black\" stroke-width=\"9\"><\/circle>\n                                            <circle class=\"another-circle\" transform=\"rotate(-90 45 45)\" cx=\"45\" cy=\"45\"\n                                                r=\"36\" fill=\"transparent\" stroke=\"black\" stroke-width=\"9\"><\/circle>\n\n                                        <\/svg>\n                                    <\/div>\n                                <\/div>\n                           \n                            <\/div>\n                        <\/div>\n                        <!-- single slide -->\n                      \n                    <\/div>\n\n                <\/div>\n                            <div class=\"arrow-custom\">\n                    <div class=\"swiper-button-prev\"><\/div>\n                    <div class=\"swiper-button-next\"><\/div>\n                <\/div>\n            <\/div>\n        <\/section>\n  \n\n         <div id=\"panel-25395-0-0-10\" class=\"so-panel widget widget_quotes-widget\" data-index=\"10\" ><div id=\"client-testimonials\" class=\"panel-widget-style panel-widget-style-for-25395-0-0-10\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-quotes-widget so-widget-quotes-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t>\r\n<div class=\"testimonial-quote sec-space-90\" id=\"3\" data-aos=\"fade-up\">\r\n            <div class=\"container\">\r\n                <div class=\"testimonial-slider swiper\"  >\r\n                    <div class=\"swiper-wrapper\">\r\n                                                 <!-- Single item -->\r\n                        <div class=\"swiper-slide\">\r\n                            <div class=\"single-item\" >\r\n                                                                <div class=\"h4\">\r\n                                   <p>\"This is one of the most useful, impactful and widely used pieces of research we've commissioned.\"<\/p>\n                                <\/div>\r\n                                                                                         <div class=\"single-meta\">\r\n                                                                        <strong> Plymouth College of Art<\/strong>\r\n                                                                                                      <\/div>\r\n                                                        <\/div>\r\n                        <\/div>\r\n                                                <!-- Single item -->\r\n                        <div class=\"swiper-slide\">\r\n                            <div class=\"single-item\" >\r\n                                                                <div class=\"h4\">\r\n                                   <p>\"Understanding alumni's connection to the university is helping us to build a more nuanced communications and outreach programme based on people's experience and life stage.\"<\/p>\n                                <\/div>\r\n                                                                                         <div class=\"single-meta\">\r\n                                                                        <strong> University of Oxford<\/strong>\r\n                                                                                                      <\/div>\r\n                                                        <\/div>\r\n                        <\/div>\r\n                                                <!-- Single item -->\r\n                        <div class=\"swiper-slide\">\r\n                            <div class=\"single-item\" >\r\n                                                                <div class=\"h4\">\r\n                                   <p>\"There used to be a lot of guessing without hard evidence. The YouthSight (now Savanta) tools have helped to confirm what we suspected and understand the implications.\"<\/p>\n                                <\/div>\r\n                                                                                         <div class=\"single-meta\">\r\n                                                                        <strong> Queen Mary University of London<\/strong>\r\n                                                                                                          <em>Market Intelligence Manager<\/em>\r\n                                                                     <\/div>\r\n                                                        <\/div>\r\n                        <\/div>\r\n                                                <!-- Single item -->\r\n                        \r\n                    <\/div>\r\n                    <div class=\"testimonial-arrows\">\r\n                        <div class=\"swiper-button-prev\"><\/div>\r\n                        <div class=\"swiper-button-next\"><\/div>\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n\r\n  \r\n<\/div><\/div><\/div><div id=\"panel-25395-0-0-11\" class=\"so-panel widget widget_book-demo-widget\" data-index=\"11\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-book-demo-widget so-widget-book-demo-widget-default-d75171398898-25395\"\n\t\t\t\n\t\t>\n   <section class=\"book-demo sec-space-90\">\n            <div class=\"container\">\n                <h2 data-aos=\"fade-up\">HE research brochure<\/h2>\n                <p data-aos=\"fade-up\">Win the battle for brand distinctiveness, student attraction, conversion and retention.<\/p>\n                <a href=\"https:\/\/info.savanta.com\/order-the-he-success-suite-brochure\" class=\"btn btn-arrow btn-white\"  data-aos=\"fade-up\">Order a brochure<\/a>\n            <\/div>\n        <\/section>\n<\/div><\/div>           \n                  <section class=\"feature-report is-rotating\" id=\"reports\">\n            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 40 40\" class=\"loader-progress\">\n            <circle class=\"fill-round\"   fill=\"none\" stroke-linecap=\"round\" cx=\"20\" cy=\"20\" r=\"15.915494309\" \/>\n            <circle class=\"progress\" fill=\"none\" stroke-linecap=\"round\" cx=\"20\" cy=\"20\" r=\"15.915494309\" \/>\n            <\/svg>\n            <div class=\"subheading\" >\n                <span data-aos=\"fade-up\">Featured Reports<\/span>\n            <\/div>\n            <div class=\"fr-cursor\"><\/div>\n            <div class=\"fr-cursor2\"><\/div> \n            <div class=\"swiper-container feature-report-slider\"  >\n                <div class=\"swiper-wrapper\">\n\n\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/10\/GE-Q3-2024.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1920\" height=\"760\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/10\/GE-Q3-2024.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">Grocery Eye Q4 2025 <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">The Grocery Eye is a quarterly report produced by Savanta to track attitudes and behaviours in the grocery sector, helping our clients to better understand their market and audiences.<\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/grocery-eye-q4-2025\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/10\/Coco-website-image.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1920\" height=\"760\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/10\/Coco-website-image.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">Consumer Compass Europe: Q4 2025 <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">Brands\u2019 success during periods of economic instability depends on their understanding of today\u2019s consumers \u2013 and how they\u2019ll behave tomorrow. \r\n<br><br>\r\nSavanta\u2019s Consumer Compass Report, based on a study of 3,500 European consumers across seven countries, explores how consumers feel about the world around them and their spending habits.<\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/consumer-compass-europe-q4-2025\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/12\/Web-Banner.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1215\" height=\"304\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/12\/Web-Banner.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">AI Impact Report 2025 <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">Discover the real state of AI in 2025 - who\u2019s using it, who\u2019s trusting it, and what it means for your brand.<\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/ai-impact-report-2025\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/10\/Coco-website-image.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1920\" height=\"760\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/10\/Coco-website-image.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">Consumer Compass Europe: Q2 2025 <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">The Consumer Compass is a quarterly European report produced by Savanta to track consumer confidence. <br><br>The report provides you not only a snapshot of today\u2019s consumers behaviours, habits, knowledge and awareness \u2013 but also to help you to understand how they\u2019ll behave tomorrow.<\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/consumer-compass-europe-q2-2025\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2023\/11\/Blog-images-4.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1920\" height=\"760\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2023\/11\/Blog-images-4.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">The UX Digital Divide <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">Discover how digital-first strategies may be excluding key consumer groups, particularly in the financial sector. Explore the barriers to digital adoption and understand how businesses can create more inclusive, accessible services. Download the full report here, today.<\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/the-ux-digital-divide-2\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2023\/03\/UK_Consumer-compass-purchase-paying-buyer-shopping.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2023\/03\/UK_Consumer-compass-purchase-paying-buyer-shopping.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">Consumer Compass Europe Q2 2024 <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">Consumer confidence across Europe in Q2: Delicately poised\r\nOur latest quarterly report explores how the events of early 2024 across Europe have impacted on consumer confidence.  There are three broad themes we think are especially relevant to brand owners from our Q2 report: <\/p><\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/consumer-compass-europe-q2-2024\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2023\/11\/Business-Confidence-Q3-1.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1920\" height=\"760\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2023\/11\/Business-Confidence-Q3-1.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">Business Confidence Index Q3 2023 <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">The\u00a0Savanta Business Confidence Index\u00a0saw a decline this quarter, from 39 in Q2 2023 to 37 in Q3 2023. For detailed insights, download the infographic below. <\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/business-confidence-index-q3-2023\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2023\/09\/Financial-chatbot-3.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1920\" height=\"760\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2023\/09\/Financial-chatbot-3.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">The financial services chatbot user experience <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">In the second quarter of 2023, Savanta asked over 2000 businesses, from start-ups to established businesses, to gather more insights on their recent usage of chatbots in financial services. Within our new report, we reveal the latest data from MarketVue Business Banking to uncover what business customers really think of chatbots. The full report is available for free download below. <\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/the-financial-services-chatbot-user-experience\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/02\/Beauty-shop-695177036.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1920\" height=\"1246\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/02\/Beauty-shop-695177036.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">Global Beauty Path to Purchase 2025 <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\">In our latest report we navigate the beauty path-to-purchase from a generational and global perspective drawing insights from adults across four core markets; Canada, Netherlands, UK, and USA.<\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/global-beauty-path-to-purchase\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                                 <!-- Single item -->\n                    <div class=\"swiper-slide\">\n                      <figure class=\"slide-bgimg\"\n                            style=\"background-image:url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/10\/Coco-website-image.jpg.webp)\"\n                            data-swiper-parallax-x=\"50%\">\n                            <img decoding=\"async\" width=\"1920\" height=\"760\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/10\/Coco-website-image.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                        <\/figure>\n                                                <div class=\"content\">\n                            <div class=\"h2\" data-swiper-parallax-x=\"-80%\" data-swiper-parallax-opacity=\"0%\">Consumer Compass Europe: Q4 2024 <\/div>\n                            <div class=\"caption\" data-swiper-parallax-x=\"-70%\" data-swiper-parallax-opacity=\"50%\"><b>Our Q4 2024 report is now available to download.<\/b>\r\n<br><br>\r\nThe consumer insight is drawn from the responses of over 3,500 consumers in the UK, Netherlands, Germany, France, Spain, Italy, and the Nordics.<\/div>\n                            <a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/report\/consumer-compass-europe-q4-2024\/\" class=\"btn btn-white btn-arrow\" data-swiper-parallax-x=\"-280%\"\n                                data-swiper-parallax-opacity=\"20%\">Learn More<\/a>\n                        <\/div>\n                      \n                    <\/div>\n                    <!-- Single item -->\n                   \n                <\/div>\n                                <!-- If we need navigation buttons -->\n                <div class=\"swiper-button-prev  \"><\/div>\n                <div class=\"swiper-button-next  \"><\/div>\n            <\/div>\n        <\/section>\n   \n              \n    \n    <section class=\"knowledge-centre sec-space-90\" id=\"\">\n      <div class=\"container\">\n                  <div class=\"title-wrap\">\n            <h2 data-aos=\"fade-up\">Knowledge Centre <\/h2>\n                          <a href=\"\/knowledge-centre\/\" class=\"btn btn-arrow btn-white\" data-aos=\"fade-up\">View all <\/a>\n                      <\/div>\n        \n        <div class=\"knowledge-centre-inner\">\n          <div class=\"left-col\">\n            <div class=\"kc-cursor\">\n              Explore\n            <\/div>\n                            <!-- Single item -->\n                <article class=\"single-card\">\n                  \n                                        <figure class=\"bg-cover\">\n                      <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2026\/03\/VP-Web-banner-1.jpg.webp);\">\n                        <img decoding=\"async\" width=\"1920\" height=\"1005\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2026\/03\/VP-Web-banner-1.jpg\" class=\"attachment-bigsize size-bigsize\" alt=\"\" \/>                      <\/div>\n                      <div class=\"bg-ani\"><\/div>\n                    <\/figure>\n                                    <div class=\"card-body\">\n                                        \n                      <span class=\"small\">Agencies &amp; Consultancies<em class='pink-ln'> |<\/em> Automotive<em class='pink-ln'> |<\/em> B2B Brands<em class='pink-ln'> |<\/em> Business &amp; Professional Services (B2B)<em class='pink-ln'> |<\/em> Charities &amp; Not-For-Profit<em class='pink-ln'> |<\/em> Consumer Brands<em class='pink-ln'> |<\/em> Eating &amp; Drinking<em class='pink-ln'> |<\/em> Education<em class='pink-ln'> |<\/em> Education<em class='pink-ln'> |<\/em> Energy, Water &amp; Utilities<em class='pink-ln'> |<\/em> Fashion &amp; Beauty<em class='pink-ln'> |<\/em> Financial Services<em class='pink-ln'> |<\/em> FMCG<em class='pink-ln'> |<\/em> Health &amp; Wellbeing<em class='pink-ln'> |<\/em> HNWI<em class='pink-ln'> |<\/em> Luxury<em class='pink-ln'> |<\/em> Media<em class='pink-ln'> |<\/em> MPs<em class='pink-ln'> |<\/em> Pharma<em class='pink-ln'> |<\/em> Politics<em class='pink-ln'> |<\/em> Property &amp; Construction<em class='pink-ln'> |<\/em> Public &amp; Social<em class='pink-ln'> |<\/em> Public Sector<em class='pink-ln'> |<\/em> Retail<em class='pink-ln'> |<\/em> Sport &amp; Leisure<em class='pink-ln'> |<\/em> Technology &amp; Telecoms<em class='pink-ln'> |<\/em> Transport<em class='pink-ln'> |<\/em> Travel<em class='pink-ln'> |<\/em> Wealth Management<em class='pink-ln'> |<\/em> Youth<em class='pink-ln'> |<\/em> Youth<\/span>\n\n                    \n                    <h3 class=\"h4\"><a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/view\/virtual-personas-savanta-new-product\/\">Virtual Personas by Savanta<\/a>\n                    <\/h3>\n                    <div class=\"meta\">\n                                            <em> 26 March 2026 <\/em>  - by <a href=\"https:\/\/savanta.com\/eu\/author\/nick-baker\">Nick Baker<\/a>                     <\/div>\n                  <\/div>\n                <\/article>\n                <!-- Single item -->\n                      <\/div>\n          <div class=\"right-col\">\n            <div class=\"right-row\">\n              \n                      <!-- Single item -->\n              <article class=\"single-card\">\n                \n                                    <figure class=\"bg-cover\">\n                    <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/11\/Budget-Blog-3.jpg.webp);\">\n                      <img decoding=\"async\" width=\"1024\" height=\"324\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/11\/Budget-Blog-3.jpg\" class=\"attachment-big size-big\" alt=\"\" \/>                    <\/div>\n                    <div class=\"bg-ani\"><\/div>\n                  <\/figure>\n                                <div class=\"card-body\">\n                                      <span class=\"small\">Agencies &amp; Consultancies<em class='pink-ln'> |<\/em> Automotive<em class='pink-ln'> |<\/em> B2B Brands<em class='pink-ln'> |<\/em> Business &amp; Professional Services (B2B)<em class='pink-ln'> |<\/em> Charities &amp; Not-For-Profit<em class='pink-ln'> |<\/em> Consumer Brands<em class='pink-ln'> |<\/em> Eating &amp; Drinking<em class='pink-ln'> |<\/em> Education<em class='pink-ln'> |<\/em> Education<em class='pink-ln'> |<\/em> Energy, Water &amp; Utilities<em class='pink-ln'> |<\/em> Fashion &amp; Beauty<em class='pink-ln'> |<\/em> Financial Services<em class='pink-ln'> |<\/em> FMCG<em class='pink-ln'> |<\/em> Health &amp; Wellbeing<em class='pink-ln'> |<\/em> HNWI<em class='pink-ln'> |<\/em> Luxury<em class='pink-ln'> |<\/em> Media<em class='pink-ln'> |<\/em> MPs<em class='pink-ln'> |<\/em> Pharma<em class='pink-ln'> |<\/em> Politics<em class='pink-ln'> |<\/em> Property &amp; Construction<em class='pink-ln'> |<\/em> Public &amp; Social<em class='pink-ln'> |<\/em> Public Sector<em class='pink-ln'> |<\/em> Retail<em class='pink-ln'> |<\/em> Sport &amp; Leisure<em class='pink-ln'> |<\/em> Technology &amp; Telecoms<em class='pink-ln'> |<\/em> Transport<em class='pink-ln'> |<\/em> Travel<em class='pink-ln'> |<\/em> Wealth Management<em class='pink-ln'> |<\/em> Youth<em class='pink-ln'> |<\/em> Youth<\/span>\n\n                  \n                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/view\/4-shifts-shaping-research-and-marketing-in-2026\/\">The 4 shifts shaping research and marketing in 2026<\/a>\n                  <\/h3>\n                  <div class=\"meta\">\n                                        <em> 11 November 2025 <\/em>  - by <a href=\"https:\/\/savanta.com\/eu\/author\/caroline-hawkings\">Caroline Hawkings<\/a>                   <\/div>\n                <\/div>\n              <\/article>\n                      <!-- Single item -->\n              <article class=\"single-card\">\n                \n                                    <figure class=\"bg-cover\">\n                    <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/11\/Piggy-Bank.jpg.webp);\">\n                      <img decoding=\"async\" width=\"1024\" height=\"373\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/11\/Piggy-Bank.jpg\" class=\"attachment-big size-big\" alt=\"\" \/>                    <\/div>\n                    <div class=\"bg-ani\"><\/div>\n                  <\/figure>\n                                <div class=\"card-body\">\n                                      <span class=\"small\">Agencies &amp; Consultancies<em class='pink-ln'> |<\/em> Automotive<em class='pink-ln'> |<\/em> B2B Brands<em class='pink-ln'> |<\/em> Business &amp; Professional Services (B2B)<em class='pink-ln'> |<\/em> Charities &amp; Not-For-Profit<em class='pink-ln'> |<\/em> Consumer Brands<em class='pink-ln'> |<\/em> Eating &amp; Drinking<em class='pink-ln'> |<\/em> Education<em class='pink-ln'> |<\/em> Education<em class='pink-ln'> |<\/em> Energy, Water &amp; Utilities<em class='pink-ln'> |<\/em> Fashion &amp; Beauty<em class='pink-ln'> |<\/em> Financial Services<em class='pink-ln'> |<\/em> FMCG<em class='pink-ln'> |<\/em> Health &amp; Wellbeing<em class='pink-ln'> |<\/em> HNWI<em class='pink-ln'> |<\/em> Luxury<em class='pink-ln'> |<\/em> Media<em class='pink-ln'> |<\/em> MPs<em class='pink-ln'> |<\/em> Pharma<em class='pink-ln'> |<\/em> Politics<em class='pink-ln'> |<\/em> Property &amp; Construction<em class='pink-ln'> |<\/em> Public &amp; Social<em class='pink-ln'> |<\/em> Public Sector<em class='pink-ln'> |<\/em> Retail<em class='pink-ln'> |<\/em> Sport &amp; Leisure<em class='pink-ln'> |<\/em> Technology &amp; Telecoms<em class='pink-ln'> |<\/em> Transport<em class='pink-ln'> |<\/em> Travel<em class='pink-ln'> |<\/em> Wealth Management<em class='pink-ln'> |<\/em> Youth<em class='pink-ln'> |<\/em> Youth<\/span>\n\n                  \n                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/view\/4-quick-turn-research-ideas-to-spend-leftover-budget\/\">4 quick-turn research ideas to spend your leftover budget wisely<\/a>\n                  <\/h3>\n                  <div class=\"meta\">\n                                        <em> 4 November 2025 <\/em>  - by <a href=\"https:\/\/savanta.com\/eu\/author\/caroline-hawkings\">Caroline Hawkings<\/a>                   <\/div>\n                <\/div>\n              <\/article>\n                      <!-- Single item -->\n              <article class=\"single-card\">\n                \n                                    <figure class=\"bg-cover\">\n                    <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/08\/Economic-Money.jpg.webp);\">\n                      <img decoding=\"async\" width=\"1024\" height=\"404\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2024\/08\/Economic-Money.jpg\" class=\"attachment-big size-big\" alt=\"\" \/>                    <\/div>\n                    <div class=\"bg-ani\"><\/div>\n                  <\/figure>\n                                <div class=\"card-body\">\n                                      <span class=\"small\">Agencies &amp; Consultancies<em class='pink-ln'> |<\/em> Automotive<em class='pink-ln'> |<\/em> B2B Brands<em class='pink-ln'> |<\/em> Business &amp; Professional Services (B2B)<em class='pink-ln'> |<\/em> Charities &amp; Not-For-Profit<em class='pink-ln'> |<\/em> Consumer Brands<em class='pink-ln'> |<\/em> Eating &amp; Drinking<em class='pink-ln'> |<\/em> Education<em class='pink-ln'> |<\/em> Education<em class='pink-ln'> |<\/em> Energy, Water &amp; Utilities<em class='pink-ln'> |<\/em> Fashion &amp; Beauty<em class='pink-ln'> |<\/em> Financial Services<em class='pink-ln'> |<\/em> FMCG<em class='pink-ln'> |<\/em> Health &amp; Wellbeing<em class='pink-ln'> |<\/em> HNWI<em class='pink-ln'> |<\/em> Luxury<em class='pink-ln'> |<\/em> Media<em class='pink-ln'> |<\/em> MPs<em class='pink-ln'> |<\/em> Pharma<em class='pink-ln'> |<\/em> Politics<em class='pink-ln'> |<\/em> Property &amp; Construction<em class='pink-ln'> |<\/em> Public &amp; Social<em class='pink-ln'> |<\/em> Public Sector<em class='pink-ln'> |<\/em> Retail<em class='pink-ln'> |<\/em> Sport &amp; Leisure<em class='pink-ln'> |<\/em> Technology &amp; Telecoms<em class='pink-ln'> |<\/em> Transport<em class='pink-ln'> |<\/em> Travel<em class='pink-ln'> |<\/em> Wealth Management<em class='pink-ln'> |<\/em> Youth<em class='pink-ln'> |<\/em> Youth<\/span>\n\n                  \n                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/view\/remaining-budget-2025\/\">Get set for 2026: make your remaining budget work harder<\/a>\n                  <\/h3>\n                  <div class=\"meta\">\n                                        <em> 24 October 2025 <\/em>  - by <a href=\"https:\/\/savanta.com\/eu\/author\/caroline-hawkings\">Caroline Hawkings<\/a>                   <\/div>\n                <\/div>\n              <\/article>\n                      <!-- Single item -->\n              <article class=\"single-card\">\n                \n                                    <figure class=\"bg-cover\">\n                    <div class=\"bg slide-image-up slide-image-up-half\" style=\"background-image: url(https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/10\/pexels-stefanstefancik-91216.jpg.webp);\">\n                      <img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/savanta.com\/eu\/wp-content\/uploads\/2025\/10\/pexels-stefanstefancik-91216.jpg\" class=\"attachment-big size-big\" alt=\"\" \/>                    <\/div>\n                    <div class=\"bg-ani\"><\/div>\n                  <\/figure>\n                                <div class=\"card-body\">\n                                      <span class=\"small\">Consumer Brands<em class='pink-ln'> |<\/em> Luxury<em class='pink-ln'> |<\/em> Wealth Management<\/span>\n\n                  \n                  <h3 class=\"h5\"><a href=\"https:\/\/savanta.com\/eu\/knowledge-centre\/view\/new-trends-driving-luxury-travel-for-uk-millionaires\/\">Beyond possessions: the new trends driving luxury travel for UK millionaires<\/a>\n                  <\/h3>\n                  <div class=\"meta\">\n                                        <em> 2 October 2025 <\/em>                   <\/div>\n                <\/div>\n              <\/article>\n        \n            <\/div>\n          <\/div>\n        <\/div>\n\n              <\/div>\n    <\/section>\n\n\n  <\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Scroll Our approach How it works Benefits Research methods Audience expertise Case studies Reports Our approach We are famous. What for? For solving student and applicant challenges for over 100 UK universities. To attract and retain the best and the brightest, you need access to the minds of specialist youth audiences, university applicants, students, and recent graduates. What are they really motivated by? What will they do next? Our HE researchers (formerly from YouthSight) have over 15 years of sector expertise and student tracking data that will ensure you never start from zero. We have over 32,300 university applicants and considerers on our panel. We can uncover data including subject areas applied for, expected UCAS points, likely living arrangements and institutions applied to. What\u2019s more, our student panel includes over 46,500 higher education students from across the UK. We can profile by ethnicity, university group, institution, course level, course duration, living arrangements and much more. If you\u2019re interested in people entering the workplace, we have over 11,400 recent graduates on our panel. From future entrepreneurs to financial service professionals, and educators to engineers. Our data includes gender, age, nationality, degree class achieved, employment status, sector and company type. 0 k+ university applicants 0 k+ higher education students 0 k+ recent graduates Audience access We\u2019ll help you to access higher education and student audience market research and discover the best insights into the graduate journey. 01 Panellist rewards Panel members remain engaged within the community by contributing to blogs, taking part in competitions and winning cash prizes. 02 Panel improvement sessions We invest in project managers and community leaders who know how and when to engage young people. Our regular internal panel improvement sessions and panellist focus groups ensure members have the best experience. 03 Great recruitment We analyse, assess, and set metrics around recruitment, so we can focus on attracting the highest quality panellists. Don\u2019t worry \u2013 we also screen rigorously for fraudulent members. 04 Community spirit We treat our members with the upmost respect. Our community management team take a holistic approach to panel care and our mission is to bring the voice of student, university and graduate population into the boardroom. Research benefits Our hassle-free methods allow you to engage with key applicants, students and graduates. Speak to the right people Our rigorous checks and validations ensure we\u2019re speaking to the right person, with the right experience and at the right stage of their education. Engaged and active community Our community members are highly engaged with an average response rate of 30%. An impressive 75% of our panellists are unique to the OpinionPanel community, which prevents survey fatigue. You won\u2019t find as many young people in one place anywhere else in the UK. High quality insights It\u2019s quite a skill knowing how to engage higher education audiences \u2013 and cut through the noise! Luckily, we\u2019ve got decades of student audience research experience and are skilled at engaging and communicating with this audience. We have over 1,000 data points for you to deep-dive into hyper-segmentation. Research methods Qualitative Quantitative Analytics Secondary research Behavioural science Audience expertise B2B Engage with decision makers. Key to the success of business to business (B2B) engagement is high quality target audience research. Consumer High quality data is at the heart of great decision making. We ensure you\u2019re researching the consumer market in a way that\u2019s on-brand and engaging. HNWI Considering their spend and potential, the High-net-worth individuals (HNWIs) audience is vital to understand for luxury, high-end brands. Access precious insights into this small but diverse group. MPs From Westminster to Brussels understanding the ever-evolving political landscape is key to your reputation, policy positioning and engagement activities. Higher education From applicants to students and graduates and an unsurpassed youth and student research panel, we provide target audience research for further and higher education specialist audiences. Youth Brands targeting the youth market need target audience research that offers instant access to the UK\u2019s largest, most engaged youth research panel \u2013 ours! With 150,000 under-30s and over 1,000 data points, we can expose the diverse interests and opinions of the younger generation. Want to discover how we can help your brand? Find out more Play Video View transcript Results Day How are A Level students feeling ahead of receiving their exam results Video Transcript 00:00 YouthSight Now part of Savanta 00:06 How are students feeling ahead of receiving their A Levels? Person A: I\u2019m a little bit nervous about Results Day, because I don\u2019t really know what\u2019s going to happen with the government changes and everything, saying that there\u2019s going to be a lot less top grades. So, I\u2019m a little bit anxious, but, also I\u2019m trying not to think about that. But yeah, I\u2019m still hopeful that I will get into my firm choice of uni. 00:24 Person B: When it comes to receiving my results, I\u2019m feeling very confident because I feel that I\u2019ve done very good in my exams. 00:33 Person C: Feeling very excited to find out how A-Levels went after such a long wait and having not done GCSEs as well, I\u2019m excited to have a proper finishing off experience at the end of sixth form. 00:45 Person D: I feel relatively optimistic about my grades, based on my exams. But, just the high pressure of it all. It\u2019s kind of a bit stressful I guess. 00:56 Person E: The A [Level] results are coming out soon and I feel excited, and confident, and I\u2019m also nervous. I just can\u2019t wait for the result to get here so that I would know my next steps. 01:09 Person F: You can\u2019t worry about it too hard, you just got to see what happens and hope and pray, well, you\u2019ll be fine! 01:16 Person C: I\u2019m very excited because I\u2019m feeling confident that I\u2019m going to be able to carry on with my next steps and what I\u2019ve got planned. 01:20 Person G: I\u2019m also excited, because once this stage in my life is over I\u2019ll move on to whatever\u2019s next. 01:28 Person H: Ahead of receiving my A-Level results, I\u2019m extremely nervous. It\u2019s really taking an impact on my mental health. I\u2019ve started to doubt my ability and isolate myself and just lose confidence. 01:51 Person F: I\u2019m nervous, everyone\u2019s nervous, no one\u2019s actually confident on Results Day. 01:56 Person H: None of my work from last year counts and [it\u2019s] the first year of doing exams, in like three \/ four years, something like that, and it\u2019s the most important year, and I\u2019m really excited to go to uni. 02:14 Share the big moments in young people\u2019s lives and make more meaningful connections. Introducing the new youth practice team at Savanta, formerly YouthSight. Talk to our youth researchers today. www.savanta.com Play Video View transcript Independent Learning What new skills are Gen Z learning and where are they learning them? Video Transcript 00:04 Young people love learning in their free time, and social media (particularly YouTube and TikTok) facilitates this. 00:07 Person A: In my free time, I\u2019ve decided to teach myself how to become a first aider. How I do this is through YouTube. There are plenty of videos from St. John\u2019s Ambulance. 00:21 Person B: I\u2019ve learned so much stuff off TikTok. That\u2019s not necessarily like specific skills, but it\u2019s stuff about the world, about social theory. 00:29 Person C: There are quite a few things that I have learned through TikTok. Sometimes on the \u2018For You\u2019 page there are some self-defence videos that come up on how to defend yourself, so that\u2019s quite useful. 00:38 Person D: I have used TikTok to find out how to make certain clothes or designs, because there are loads of people on TikTok that are like really skilled with their hands. 00:45 Person C: Also, I feel like watching lives and people debating, you also gain knowledge as well. 00:49 Person E: I have used various YouTube and Facebook tutorials to teach myself things. For example, cooking and baking skills and also arts and craft skills. 01:01 Person B: I\u2019ve learnt a lot about filmmaking from reading and from YouTube and photography as well, which are two skills that I\u2019m pursuing. 01:09 Person C: I\u2019ve also taught myself using YouTube to learn how to beatbox, which was quite cool. 01:14 Person B: I also use my independent time to learn like crafty things, like jewellery making and weaving and random stuff like that. 01:22 Person A: And the reason they\u2019ve been so beneficial is because they\u2019re visual, they\u2019re shorter, and they\u2019re easier to understand, showing you steps of exactly what you need to do to accomplish the goal of what you\u2019re trying to learn. 01:35 With so much content available online, learning opportunities are vast. But one desirable skill stands out more than most\u2026 01:42 Person D: I am learning Mandarin right now so I use Duolingo, I use LingoDeer, YouTube (where I watch movies in Mandarin now). 01:52 Person E: I have been teaching myself Spanish. I\u2019ve taken classes in private, but now from using various resources online to teach myself. 02:00 Person F: I use my free time to learn a language. I use Rosetta Stone. 02:06 Person C: So, I\u2019ve actually used YouTube and apps like DuoLingo to teach myself a bit of German. 02:12 The app DuoLingo is a popular choice for learning languages. 02:16 Person G: Personally, DuoLingo\u2019s probably my favourite, because of the way it makes learning a language so easy by breaking it down to these tiny little steps, making games into it, making the process so enjoyable when normally it\u2019s such a tedious and repetitive process. 02:30 Person C: I\u2019ve used the DuoLingo app. It\u2019s especially quite enjoyable because you can see the progress you make over time, so there\u2019s a sense of achievement as you kind of level up through the different ranks. 02:41 Similarly, life skills such as coding (which enhance future career prospects) are also important\u2026 02:47 Person D: I also tried to teach myself coding. The basic stuff like CSS, HTML, Javascript. 02:54 Person A: I would love to do more self-learning, particularly around the topics of technology; coding, anything to do with cryptocurrencies, anything that is generally in the news today. 03:07 Person C: For me personally, I think learning to code and becoming more professional at coding, would be something useful and something that I\u2019d want to do. 03:15 Person G: I do stuff on Udemy, courses on there about things like stock learning, stock finances. 03:23 Person C: It would especially be useful for employability purposes. 03:27 Person H: I would like to do more independent learning to enhance my future job prospects, so in areas such as business. 03:33 Person D: I\u2019ve really loved watching TikToks of people with small businesses on how they started off learning something new and now, all of a sudden, it\u2019s like a 5-figure business or 6-figure business. So, it would just be really good to be able to create something for myself and save money in that way. 03:47 Find out what this means for the future of your business. Talk to our youth researchers. Case Studies University of OxfordGauging alumni perceptions Learn More University of ManchesterInforming open day strategy Learn More Plymouth College of ArtMaximising new course success Learn More University of SouthamptonEvaluating brand resonance Learn More &#8220;This is one of the most useful, impactful and widely used pieces of research we&#8217;ve commissioned.&#8221; Plymouth College of Art &#8220;Understanding alumni&#8217;s connection to the university is helping us to build a more nuanced communications and outreach programme based on people&#8217;s experience and life stage.&#8221; University of Oxford &#8220;There used to be a lot of guessing without hard evidence. The YouthSight (now Savanta) tools have helped to confirm what we suspected and understand the implications.&#8221; Queen Mary University of London Market Intelligence Manager HE research brochure Win the battle for brand distinctiveness, student attraction, conversion and retention. Order a brochure Featured Reports Grocery Eye Q4 2025 The Grocery Eye is a quarterly report produced by Savanta to track attitudes and behaviours in the grocery sector, helping our clients to better understand their market and audiences. Learn More Consumer Compass Europe: Q4 2025 Brands\u2019 success during periods of economic instability depends on their understanding of today\u2019s consumers \u2013 and how they\u2019ll behave tomorrow. Savanta\u2019s Consumer Compass Report, based on a study of 3,500 European consumers across seven countries, explores how consumers feel about the world around them and their spending habits. Learn More AI Impact Report 2025 Discover the real state of AI in 2025 &#8211; who\u2019s using it, who\u2019s trusting it, and what it means for your brand. Learn More Consumer Compass Europe: Q2 2025 The Consumer Compass is a quarterly European report produced by Savanta to track consumer confidence. The report provides you not only a snapshot of today\u2019s consumers behaviours, habits, knowledge and awareness \u2013 but also to help you to understand how they\u2019ll behave tomorrow. Learn More The UX Digital Divide Discover how digital-first strategies may be excluding key consumer groups, particularly in the financial sector. Explore the barriers to digital adoption and understand how businesses can create more inclusive, accessible services. Download the full report here, today. Learn More Consumer Compass Europe Q2 2024 Consumer confidence across Europe in Q2: Delicately poised Our latest quarterly report explores how the events of early 2024 across Europe have impacted on consumer confidence. There are three broad themes we think are especially relevant to brand owners from our Q2 report: Learn More Business Confidence Index Q3 2023 The\u00a0Savanta Business Confidence Index\u00a0saw a decline this quarter, from 39 in Q2 2023 to 37 in Q3 2023. For detailed insights, download the infographic below. Learn More The financial services chatbot user experience In the second quarter of 2023, Savanta asked over 2000 businesses, from start-ups to established businesses, to gather more insights on their recent usage of chatbots in financial services. Within our new report, we reveal the latest data from MarketVue Business Banking to uncover what business customers really think of chatbots. The full report is available for free download below. Learn More Global Beauty Path to Purchase 2025 In our latest report we navigate the beauty path-to-purchase from a generational and global perspective drawing insights from adults across four core markets; Canada, Netherlands, UK, and USA. Learn More Consumer Compass Europe: Q4 2024 Our Q4 2024 report is now available to download. The consumer insight is drawn from the responses of over 3,500 consumers in the UK, Netherlands, Germany, France, Spain, Italy, and the Nordics. Learn More Knowledge Centre View all Explore | Virtual Personas by Savanta 26 March 2026 &#8211; by Nick Baker | The 4 shifts shaping research and marketing in 2026 11 November 2025 &#8211; by Caroline Hawkings | 4 quick-turn research ideas to spend your leftover budget wisely 4 November 2025 &#8211; by Caroline Hawkings | Get set for 2026: make your remaining budget work harder 24 October 2025 &#8211; by Caroline Hawkings | Beyond possessions: the new trends driving luxury travel for UK millionaires 2 October 2025<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":181,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-25395","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/savanta.com\/eu\/wp-json\/wp\/v2\/pages\/25395","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/savanta.com\/eu\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/savanta.com\/eu\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/savanta.com\/eu\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/savanta.com\/eu\/wp-json\/wp\/v2\/comments?post=25395"}],"version-history":[{"count":0,"href":"https:\/\/savanta.com\/eu\/wp-json\/wp\/v2\/pages\/25395\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/savanta.com\/eu\/wp-json\/wp\/v2\/pages\/181"}],"wp:attachment":[{"href":"https:\/\/savanta.com\/eu\/wp-json\/wp\/v2\/media?parent=25395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}