Survey of British adults on behalf of the BBC on ageism
- One in five British adults (22%) say that they have experienced ageism, and the same proportion say that they fear ageing.
- One in eight British adults (12%) say that they have pretended to be younger than they actually are at least once in the last 5 years.
Date Published: 11/04/2016
Categories: GB | Media | Public and communities | Social
Client: BBC
Methodology
ComRes interviewed 1,001 British adults by telephone between 11th – 13th March 2016. Data were weighted to be representative of all British adults.